Big data can provide retailers with valuable information to improve their business; from buying patterns to what their customers are looking for. Big data in the retail industry is often closely linked to the data coming from point-of-sales systems. As research has shown that 37% of all retail sales are driven by some sales offer. So if you can improve these offers with big … [Read more...] about How Should Retailers Harness Big Data – video
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How Can Small Businesses Take Advantage Of Big Data Video
Big data is not only something for the large, multi-national, corporations in the world. Also small business can reap the benefits from big data. A small business has to look differently at big data, simply because less data is created. That does not mean however that small businesses cannot develop a big data strategy. Especially when small businesses start combining various … [Read more...] about How Can Small Businesses Take Advantage Of Big Data Video