The City of Big Data, an expedition that opens in Chicago in March 2014, will use Chicago's data-driven initiatives as a starting point for understanding what urban data is and how it might impact how we design and live. What can data analytics and computer models do to make cities better places to live and work? This video provides an overview of research and educational … [Read more...] about Chicago – City of Big Data: Improving Your City Life – Video
organisations
Big Data Startup AYATA is the Leader in Prescriptive Analytics
Company AYATA Address 7514 N Mopac Expressway Suite 201 Austin, TX 78731, USA Founders Atanu Basu Founded 2003 Funding Unknown Employees 35 Website business The leader in prescriptive analytics is AYATA. Using their patented software they are capable of processing hybrid data (unstructured and structured) to predict what is going to happen, when it is going … [Read more...] about Big Data Startup AYATA is the Leader in Prescriptive Analytics
How Your Travel Journey Can Be Improved With Big Data
The airline industry has always been known for creating a lot of data and for airline companies the potential benefits when applying big data correctly are tremendous. From the moment a customer books a flight until the moment the airplane is in the air, data is continuously being created and this data can be turned into information to improve your travel journey and improve … [Read more...] about How Your Travel Journey Can Be Improved With Big Data
Why Marketers Should Stop Worrying And Start Loving Big Data
Big Data offers a lot of possibilities and opportunities for marketers to start making a lot of money based on their data. Successful marketers have figured out how to use big data to squeeze billions for marketing and help their companies grow. This infographic, developed by … [Read more...] about Why Marketers Should Stop Worrying And Start Loving Big Data
The Dangers Of Becoming Too Data-Driven – Video
Susan Athey, Professor of Economics at Stanford Graduate School of Business, discusses in this short video how data-driven organisations still require to exercise intuition and judgement to ensure that short-term results don't override long-term interests. … [Read more...] about The Dangers Of Becoming Too Data-Driven – Video