Today there was a lot of rumour in The Netherlands because Dutch Bank ING is considering selling insights from data about spending patterns of its customers to organisations for targeted advertisements of 3<sup>rd</sup> parties on its own platform. Many organisations, such as the Consumers Association, are against this proof of concept and even the political parties … [Read more...] about How Organisations Should Deal With The Big Data Knowledge Gap of Consumers
organisations
If Login Data Is Gold, Social Login Data Is Platinum
#ICYMI, cookies are on their way out. As far as tracking our user actions across the Internet, our digital diet has long been restricted by the cookies inability to follow users across platforms, devices and app to browser interactions making the cookie obsolete. Plus, cookies can often cross the line when it comes to user privacy. In the cookies place is login data, which, … [Read more...] about If Login Data Is Gold, Social Login Data Is Platinum
How The Insurance Industry Should Leverage Big Data – Video
The Insurance Industry generates vast amounts of data, from legacy systems, call centre dialogues to customer records and it is multiplying rapidly. It is time for the insurance companies to start getting access to all this available data and start analysing it. In this video, Laura Hay - National Leader Insurance KPMG, talks about the massive potential of Big Data, Mobile and … [Read more...] about How The Insurance Industry Should Leverage Big Data – Video
Artificial Intelligence: Evil or Genius?
Unlike the dawning of the second ice age, which followed a modest thousand years after the first, our second machine age is about to begin. There is a lot of noise surrounding artificial intelligence. But not much signal. The critics see it as war: Man versus machine, bytes fighting babies, and software belittling society.This is a smack of ignorance. We as humans like to … [Read more...] about Artificial Intelligence: Evil or Genius?
Big Data Means Nothing If It Isn’t Smart
Big data has been the tech industrys favorite buzzword for the past few years and for good reason. Every website you visit, social page you like or follow, and wearable tech that you update is collecting data about your behaviors. For some, your car is building a database for your insurance company about when, where and even why you speed. And that implanted medical device that … [Read more...] about Big Data Means Nothing If It Isn’t Smart
