In January, The Economist revealed the results of a major study aimed at identifying how businesses that are successful at being data-driven differ from those that are not. Some of the findings are quite expected, and there are a few surprises. For the most part, data-driven organizations seem to be doing a lot of the very things youd expect: providing wide access to data, … [Read more...] about Is Your CEO Out of Touch or Being Misled?
organisations
Smart Government Summit
SMART GOVERNMENT SUMMIT (28TH TO 29TH APRIL 2015) Trade Visitor - Free' Join an exclusive TWO-DAY conference. Get the opportunity to meet, greet and network with government executives, decision makers and key policy makers from regional and global government organizations and agencies. Over 200 experts and leaders from various industries, public and private sectors … [Read more...] about Smart Government Summit
Why Big Decisions Require Big Data Analytics
Great insights are achieved when you combine different data sources. This Mixed Data approach enables organizations to have a better understanding how their organization is performing and what the different areas of attention should be. Such insights will enable manager to make better decisions and improve an organizations performance. In fact, research by Bain has showed that … [Read more...] about Why Big Decisions Require Big Data Analytics
Top Big Data Tech News You Need to Know: Apple Pay, The Right to be Forgotten and More
Happy Monday, everyone! Hope you made it through the last week without too much trouble, given last weeks holiday. Of course, Apples presentation certainly helped us all through Tuesday and Sept. 11 on Thursday gave us all a reason to look outside work and at our families and friends for inspiration and gratitude. In case you missed it, here are the top Big Data tech news … [Read more...] about Top Big Data Tech News You Need to Know: Apple Pay, The Right to be Forgotten and More
12 Big Data One-to-One Marketing Myths – Infographic
Big Data has a lot of potential for true personalized one-to-one marketing. Combining different data sets to create a detailed view of your customers is a powerful tool to increase your sales and increase your conversion rates. Combining customer data with social data and mobile data, the 'Data-triangle' as I explained earlier, can provide you with valuable customer … [Read more...] about 12 Big Data One-to-One Marketing Myths – Infographic
