A smart approach to learn Big Data Analytics & Digital Transformation Big Data Analytics & Digital Transformation Workshops are designed for organisations to help them learn the necessary tools to create a roadmap for a comprehensive, future-proof digital transformation strategy. Led by world-class gurus, these workshops are hosting key decision makers and senior … [Read more...] about Big Data Series
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How to Protect the Online Reputation of a Small Business
When customers conduct online research before spending their money, they want to see excellent reviews, high ratings and competitive prices. According to a Bright Local survey, nearly 92 percent of customers search for online reviews, and an average customer reads two to six reviews before trusting a business. Additionally, 88 percent of customers trust online reviews more than … [Read more...] about How to Protect the Online Reputation of a Small Business
How Big Data Can Upgrade the Customer Experience
Booking a hotel has become really easy in the past years. There are multiple booking engines that make it very simple to book the right hotel for your stay. Great customer experience is vital for these booking websites, as the competitor is quite often just one click away. Therefore, Hotels.com is using Big Data to create the best customer experience to ensure that visitors … [Read more...] about How Big Data Can Upgrade the Customer Experience
How Banks Should Use Big Data Video
The most innovative banks are combining the idea of moving big data to actionable data with Humans-as-a-Service. This means enabling the banking employees with the right data and information to properly serve the customers, regardless of the channel that the customer uses. This results in higher customer satisfaction and higher revenue for the banks. Paul Jameson, Global … [Read more...] about How Banks Should Use Big Data Video
Will Big Data Mark The End Of The Market Research Industry?
Big data is disrupting the world, society and all industries. One industry that will definitely notice these waves of change is the market research industry. The new big data startups, that are founded everywhere around the world, can be viewed as the new, but improved, market research agencies. Consequently, the market research industry as we know it today will seize to … [Read more...] about Will Big Data Mark The End Of The Market Research Industry?
