In the early days, augmented reality was a novelty created for fun and enjoyment. The term was coined in 1990, but the technology dates back to the 1960s when a crude headset was developed to insert computer-generated images into the end user's perception of his surroundings. Today, however, augmented reality is not only an enjoyable way to interact with technology and the … [Read more...] about As Augmented Reality Rises In Popularity, How Will Digital Marketing Change?
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Digital Fashion: The Next Frontier in Fashion
On September 13, 2021, Kim Kardashian donned an all-black attire by Balenciaga at the Met Gala. Her stark black Balenciaga haute couture gown with matching mask drew a lot of conversation online, even within the Fortnite community. Multiple Twitter users from within the Fortnite community saw a close comparison between her attire and locked characters within the popular video … [Read more...] about Digital Fashion: The Next Frontier in Fashion
How Big Data Plays A Vital Role In Business Lead Generation
We can never underestimate the value of data to the success of any business. The increased use of big data leads generation and analytics has led to the development of new ways to track interactions between businesses and customers, provide higher quality products and services, boost revenue, and improve brand efficiency. But, perhaps one of the most important uses of data lies … [Read more...] about How Big Data Plays A Vital Role In Business Lead Generation
How Startups Can Use Marketing Automation
There are two things startups can never have enough of, it's time and budget.When you invest in marketing automation, you get to free up time because the software takes care of some of the more trying marketing tasks.In the long-run, you also get to save money, thanks to the fact that you can reduce labor power.Marketing automation also helps you generate leads, it gives you … [Read more...] about How Startups Can Use Marketing Automation
Why the Metaverse Will Usher in the Experience Era
The metaverse is the next evolution in the way we will work, live, and play. It will be a world where the physical and digital worlds merge, and all of our data, including identity, personality, reputation, and assets, can be used in new ways so that people can create their own unique, magical experiences, environments and interactions. In the metaverse, you are free to be who … [Read more...] about Why the Metaverse Will Usher in the Experience Era
