Data mining, a process that involves identifying patterns and anomalies in large data sets, is widespread among many of today's companies. Experts predict the big data market will reach $103 billion in revenue by 2027, far exceeding 2019's predicted $49 billion. One of the main reasons why data mining is so pervasive is the wide variety of applications it has. Brands across … [Read more...] about 5 Real Applications Of Data Mining
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Big Data Means Big Money: Why Businesses That Use Big Data Are More Profitable
Big data has dramatically changed the way most businesses operate. While the power of big data has been around for a while, it is only in recent years that companies across various industries have started leveraging it to its full potential. In its simplest form, big data is a collection of information from many sources. This data is usually collected in one of three … [Read more...] about Big Data Means Big Money: Why Businesses That Use Big Data Are More Profitable
Say a Word for Augmented Reality
When we think about the new and exciting world where the computer reality and the physical world are combined into a unique experience, we imagine ourselves on top of the world climbing the highest mountains, or deep in the oceans watching bottom fish, or shaking hands with celebrities Š ” Šall these breathtaking experiences made possible by Virtual Reality, the much revered … [Read more...] about Say a Word for Augmented Reality
How AI Can Benefit and Protect Your Online Business
Artificial intelligence (AI) and machine learning (ML) were once the stuff of science fiction, closer to faster-than-light travel than to a functional and usable tool. While AI and ML are still a mainstay of science fiction, they are now also part of the real world around us and provide countless industries with innumerable uses. While AI and ML function differently, with AI … [Read more...] about How AI Can Benefit and Protect Your Online Business
Blockchain in Digital Marketing: Transparency, Targeting and Consumer Control
When somebody talks about blockchain, most of us usually think about Bitcoin or cryptocurrencies in general. It is only natural “ after all, this technology lies at their foundation. However, there is so much more about it “ blockchain will dramatically change and already changes all industries, from banking to insurance. It is not just a fad “ the technology is rapidly getting … [Read more...] about Blockchain in Digital Marketing: Transparency, Targeting and Consumer Control