The Future of Marketing is Authentic Engagement on a Personal Level This is a call to end inauthentic, impersonal marketing. With an influx of new technology and big data, the past decade was a learning curve for the next phase of marketing one where brands are purpose-driven, campaigns are truly data-backed, and personalization makes marketing valuable. It's time to look … [Read more...] about Incite Marketing Summit West
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Augmented Reality Marketing: Amplifying Ways to Ace your Marketing Strategy in 2020
In today's day and age, marketers have been trying to amplify their marketing strategies, when it comes to driving sales and enhancing brand value through different means of technology. Augmented Reality Marketing is an emerging trend in marketing and sales strategies, amplifying brands in providing unique customer experiences within the convenience of tapping into their mobile … [Read more...] about Augmented Reality Marketing: Amplifying Ways to Ace your Marketing Strategy in 2020
5 Ways AI and Big Data Are Changing the Customer Experience
AI-driven technologies (e.g., natural language processing and machine learning) are now used in many customer service applications to help brands deliver an outstanding customer experience that will drive sales and increase customer retention. In fact, 78% of contact center professionals believe that AI will have a positive impact on call center applications and 77% are … [Read more...] about 5 Ways AI and Big Data Are Changing the Customer Experience
AI is the Key to Unlocking Massive Business Growth in 2020
Artificial intelligence is making a major impact on the future of business. In order to understand the benefits of AI in the world of business, it can be good to look at the historical context of AI technology. Business Owners Set Aside Skepticism of AI When the movie "Space Odyssey 2001" was released in 1968, the world got a glimpse of what Artificial Intelligence might look … [Read more...] about AI is the Key to Unlocking Massive Business Growth in 2020
5 industries that are using Artificial Intelligence the most
Ever since the Industrial Revolution (IR) 4.0 has kicked in, it's been like a rain fire of emerging technologies and surprisingly most of them are interconnected and work in tandem with each other. Like AI (Artificial Intelligence) complements ML (Machine Learning) and IoT (Internet of Things) partners with Big Data that makes way for further analysis which helps the … [Read more...] about 5 industries that are using Artificial Intelligence the most
