From books - we believe that 'Agile' is referred to as a set of practices or methods which are based on the values and principles. Agile helps to improve communication among self-organized, cross-functional teams working in a collaborative environment. 'Scrum' is a framework used to implement Agile development. A Scrum Team is a collection of individuals working together to … [Read more...] about Scrum, Objectives and Key Results
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Will Big Data Finally Turn CRM Into Something Truly Valuable?
Customer Relationship Management involves a companys interaction with current and future customers. It is a combination of all customer contact moments and it is used to provide a better customer service. CRM has always involved data, but most of it used to be structured data such as contact information, latest contacts, products bought etc. With the Big Data techniques it is … [Read more...] about Will Big Data Finally Turn CRM Into Something Truly Valuable?