McDonalds is a massive global food service retailer with more than 34.000 local restaurants serving more than 69 million people in 118 countries each day. Their daily customer traffic is 62 million customers and they sell approximately 75 burgers every second. With annual revenue of $ 27 billion and over 750.000 employees McDonalds is a huge company. Americans alone consume one … [Read more...] about From Big Data to Big Mac; how McDonalds leverages Big Data
information-centric
How To Become An Information-Centric Organisation
How to truly incorporate Big Data at the heart of your company and to move from a product-centric organisation to an information-centric organisation, where decisions are based on hard data and extensive analyses. Where do you start, how do you convince your CEO and which questions do you need to ask? An IBM study revealed that at the moment 71% of the organisations are not … [Read more...] about How To Become An Information-Centric Organisation