Are you on a digital marketing journey and aiming to create, deliver and monetise your digital campaigns - then the Digital Marketing Innovation Summit is for you! The Digital Marketing Innovation Summit is a two-day conference, gathering some of the best minds from the digital marketing area across industries to share their success stories and best practices. Event Date: … [Read more...] about Digital Marketing & Strategy Innovation Summit, Beijing
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Savage Marketing 2018
The event will explore how marketing technology redefines the industry and allows marketers to create data-driven strategies. It is designed to accommodate teams SEO professionals, email marketing & social media marketers, mobile marketing managers and, of course, marketing leaders CMOs, Country and Regional Heads. 'Intelligent Marketing Redefined' is the theme of the … [Read more...] about Savage Marketing 2018
Digital Identity: 5 Trends & 12 Startups to Watch in 2017
Digital identity technology has become an important and hot topic nowadays. Moreover, it became one of the most significant technology trends. 2017 will see further consumerization of security, with high demand from users seeking to open doors, and log-in to cloud-based resources, as well as have personalized on-demand printing of documents, and other daily activities using … [Read more...] about Digital Identity: 5 Trends & 12 Startups to Watch in 2017
Why Digital Innovation Starts with a Digital Core
A lot of times when the prevalent industry trends are discussed among industry folks, there are usually two directions in which the conversation goes. It is either varying states of disbelief at the rate of change within the business and IT landscapes; or it is enthusiastic agreement on the importance of moving with the times and adopting a digital infrastructure. The former is … [Read more...] about Why Digital Innovation Starts with a Digital Core
Digital Transformation Starts with Customer Experience
I attended the interview with Nick Drake, Senior Vice President, Direct to Consumer at T-Mobile and Otto Rosenberger who serves as CMO at the Hostelworld Group at the Adobe Summit. The key take away of the entire session was that customer experience is the beginning and the core of digital transformations “ it is where it all begins. T-Mobile and Hostelworld are completely … [Read more...] about Digital Transformation Starts with Customer Experience