As the worlds largest non-alcoholic beverage company, Coca-Cola generates Petabytes of data from various sources. Multi-channel retail data, customer profile data from loyalty programs, social media data, supply chain data, competitor data, sales and shipment data from bottling partners as well as transaction and merchandising data. Coca-cola collects vast amounts of data and … [Read more...] about How Coca-Cola Takes A Refreshing Approach On Big Data
Data
Testing the San Francisco Open Data Initiative – Video
San Francisco's Open Data Initiative allows the government of San Francisco to share open data with its citizens, who can use the data to develop innovative mobile application that are of benefit for the citizens as well as the government. Adam Shaw, from BBC Horizons, tests a few of these apps while on the road in San Francisco. He tests an app that can rate restaurants in … [Read more...] about Testing the San Francisco Open Data Initiative – Video
ParStream Is A Real-Time Big Data Analytics Platform
Company ParStream Address 275 Shoreline Drive Redwood City, CA 94065, USA Founders Michael Hummel, Jrg Bienert & Norbert Heuer Founded 2008 Funding $ 5.6 million Employees 40 Website www.ParStream.com Rating 8 bits  ParStream is a big data analytics platform that is capable of delivering sub-second response time on terabytes of data. Launched in 2008 in … [Read more...] about ParStream Is A Real-Time Big Data Analytics Platform
The Datafication of People and Stuff and Things
So I thought I was being original for writing a piece on datafication. But when I searched it, I saw that many before me had written about it, and just like the word Big Data, so too had datafication become a buzzword, just like buzzword before it had become a buzzword. But like Chumbawumba, I get up again, and this will not keep me down. Â First, the definition. There is no … [Read more...] about The Datafication of People and Stuff and Things
Big Data Governance – Data, Algorithms and Auditors
In a previous post I introduced the topic of Big Data governance and that there are three different aspects that are part of big data governance: the data, the algorithms and the data auditors. I discussed accountancy as a metaphor, where accountancy is used within organizations for checks-and-balances, data governance should be used to ensure the data and algorithms are … [Read more...] about Big Data Governance – Data, Algorithms and Auditors