The 6th MDM ThinkLab unites senior master data professionals to discuss the value of Data, how to run successful initiatives and how to advance in MDM taking advantage of new technologies. Our ThinkLab is about interaction, networking and collaboration while comparing experiences and finding common challenges and objectives to tackle in MDM. In particular we'll look at … [Read more...] about 6th MDM ThinkLab 2019 | Master Data Management Workshop | Berlin
data silos
Succeed in the Intelligent Era with an End-to-End Data Management Framework
The last decade has seen unprecedented advancements in artificial intelligence. We have moved towards a data-centric approach, and data is the center of everything digital. The data collected through different sources is refined, analyzed, and orchestrated with data platforms to generate intelligent insights that can facilitate the growth of any organization. The spread of … [Read more...] about Succeed in the Intelligent Era with an End-to-End Data Management Framework
Why Customer Data Silos May Be Hindering Greater Market Success
The premise is simple: use big data collected from customers to achieve better outcomes for businesses. It's a concept that many organizations have taken to heart, especially when it comes to leveraging customer data. As the common thought goes, if you improve the customer experience, you'll have more success now and in the long term. With this in mind, it's no wonder so many … [Read more...] about Why Customer Data Silos May Be Hindering Greater Market Success
Designing the Data Management Infrastructure of Tomorrow
Today, more than ever before, organisations realise the strategic importance of data and consider it to be a corporate asset that must be managed and protected just like any other asset. Considering the strategic importance of data, increasing number of farsighted organisations are investing in the tools, skills, and infrastructure required to capture, store, manage, and … [Read more...] about Designing the Data Management Infrastructure of Tomorrow
Three Ways to Successfully Manage Your Marketing Data
Data is at the center of todays marketing strategies essential to driving the right connections with the right people and across the right channels. With the fluidity of data moving in and out of channel systems and consumers interacting with brands through any number of touchpoints, data is constantly changing. Marketers must be extra diligent to proactively manage customer … [Read more...] about Three Ways to Successfully Manage Your Marketing Data
