No sales team would pass up an opportunity to improve its overall productivity and profitability. Most also realize that big data and analytics are game changers. The question isnt whether to harness the power of big data and analytics. Its deciding what provides the most value to individual salespeople and the entire organization. While the majority of today's organizations … [Read more...] about From Buzz to Brass Tacks: Data-backed Strategies to Improve Sales Performance
data scientist
The Psychology of Data Science
I have recently published a piece on what it means and what it takes to be a data scientist. I want to add a further consideration, which lies at the intersection of science and psychology. I. Data Scientists Characteristics There is no scientist exactly alike another, and this is true for data scientists as well. Even if data science seems to mainly be a field run by American … [Read more...] about The Psychology of Data Science
The 8 Actors a Data Scientist Must Meet
If you are on the verge of joining the Analytics industry, your vision of an ideal day in a life of a practitioner could be someone who effortlessly dives into data to create that perfect beer-and-nappy Eureka insight moment (technically termed as market basket analysis) which shows the unlikely insight that beer and diapers get bought together during game nights; a solution … [Read more...] about The 8 Actors a Data Scientist Must Meet
Fantastic (data)-Beasts and Where to Find Them: Data Scientists and Data Engineers
I. A Philosophical Introduction There are a great confusion and vagueness around what big data and AI really are, and the technicalities of the data black box have turned the people who analyze huge datasets into some kind of mythological figures. These people, who possess all the skills and the willingness to crunch numbers and providing insights based on them, are usually … [Read more...] about Fantastic (data)-Beasts and Where to Find Them: Data Scientists and Data Engineers
How to Boost Your Career in Big Data and Analytics
The world is increasingly digital, and this means big data is here to stay. In fact, the importance of big data and data analytics is only going to continue growing in the coming years. It is a fantastic career move and it could be just the type of career you have been trying to find. Professionals who are working in this field can expect an impressive salary, with the median … [Read more...] about How to Boost Your Career in Big Data and Analytics
