Identifier (ID) Unification is one of the key data fusion problems to be solved when integrating data from multiple data sources. In the context of enterprises, building a 360 degree view of your customers is a key need. Data from internal sources (first party), external data brokers (third party), various kinds of partners (second party) and open, public sources needs to fused … [Read more...] about The How and Why of ID Unification
Data analytics
Understanding Data Fusion: The Challenges and A Way Forward
Data fusion, the art of merging information from multiple sources to create sophisticated models, presents significant potential benefits for a range of industries. This is a fundamental problem in many domains as one tries to bootstrap a data economy. Bringing together heterogeneous datasets, however, poses several conceptual and technical questions, particularly when … [Read more...] about Understanding Data Fusion: The Challenges and A Way Forward
ODSC Europe 2018
Buy your ticket at: https://odsc.com/london About the Conference The 3rd annual ODSC Europe in London brings together the most influential data scientists, practitioners, innovators, and thought leaders in Data Science, Artificial Intelligence and Big Data. ODSC Europe showcases the best and the brightest when it comes to Data Science, including many open source data … [Read more...] about ODSC Europe 2018
How to Activate Customer Data in Business
To meet growing consumer expectations in a digitally-driven world, companies are dealing with large amounts of data and aim to create personalized consumer experiences at different touchpoints to stay relevant. The various consumer touch-points of an enterprise generate a wide variety of digital data and are also potentially great interaction points to improve an enterprises … [Read more...] about How to Activate Customer Data in Business
World Data Summit
We live in a hyper-competitive world which is digitally connected. Be it e-commerce, global supply-chain, ability to predict new consumer behaviours, control processes through digitalisation, availability of more powerful technologies or securitisation of key talents, businesses are competing against each other to get a bigger market share. Companies are adopting Artificial … [Read more...] about World Data Summit