Big data is probably the most important recent development. And, if I may say so, it is what is at the center of the fourth industrial revolution. Big data is changing the business landscape and the way businesses operate in more ways than you know. And, it's not limited to any industry or type of business, as big data benefits most industries. So, if you are not yet leveraging … [Read more...] about How Big Data Is Changing Business in 2021
customer service
How Technology Has Led to the Rise of Self-Service Consumerism
Twenty years ago, the idea of self-service consumerism didn't exist, especially in the western world. Every purchase and interaction involved a waiter, a cashier, or a salesperson trained to help you complete your purchase quickly and easily. Today, especially in the wake of the COVID-19 pandemic, self-service and touchless technology have moved to the forefront. How has … [Read more...] about How Technology Has Led to the Rise of Self-Service Consumerism
AI Chatbot Conversational Marketing: How to Use It to Boost Your Sales
Are you struggling to reach your sales targets due to stiff competition and volatile consumer trends? Perhaps, it's time to embrace AI chatbot conversational marketing. Conversational marketing helps businesses provide their customers with a personalized shopping experience that was earlier possible only via in-person shopping. Better customer experience eventually translates … [Read more...] about AI Chatbot Conversational Marketing: How to Use It to Boost Your Sales
How Conversational AI can Automate Customer Service
Businesses have always had a robust customer support strategy. Contact centers have been at the center of this strategy for time immemorial. Customer expectations are rising and how! This puts brands under tremendous pressure (and opportunity!) to create hyper-personalized customer experiences to increase customer satisfaction and loyalty. In the past few years, Conversational … [Read more...] about How Conversational AI can Automate Customer Service
Scale Your Customer Support with Service Desk Automation
The way in which the service desk agents perform their routine tasks has changed completely in today's times. The way they operated one or two decades ago was a traditional way of doing tasks whereas now, things have changed for the better. A simple comparison of two years, 2015 and 2017 shows such a notable increase in automation of service tasks. Source: Service Desk … [Read more...] about Scale Your Customer Support with Service Desk Automation