When evaluated thoroughly and carefully with the optimal technology, customer data can help you transform the way buyers interact with your business. However, know that an enhanced segmentation strategy is only as good as the system you use to organize your data sets and analyze the results. Extensive analysis of each customer segment results in detailed insights about your … [Read more...] about How To Do Customer Segmentation Data Analysis Effectively In 2021
customer profiling
Why Autonomous Cars Still Aren’t On Our Roads
The BBC mentions that Elon Musk of Tesla states that they were very close to having a breakthrough in self-driving vehicle technology. However, if you asked someone in the 50s whether we'd have self-driving cars by the time 20202 rolled around, they'd have probably said yes. Science fiction has sold us the idea of self-driving vehicles for years, and technology has been aiming … [Read more...] about Why Autonomous Cars Still Aren’t On Our Roads
4 Different Ways AI is Going to Rule Lead Generation in Near Future
Marketers have seen lead generation as one of the toughest challenges. Because of AI technology, there are a lot of changes in the IT companies. Marketers are using AI technology in the aspect of marketing. Changes of marketing would be done by AI majority of the marketers have said that. The business which is using the technology of AI has earned more revenue, sales, and more … [Read more...] about 4 Different Ways AI is Going to Rule Lead Generation in Near Future
Why Cleaner Marketing Data is Essential for IT
In a world where B2B companies clash over who gets to be on top in terms of sales, numbers play a pretty big part. More so because variables such as conversion rates and lead traffic can point you to whether you need to up your marketing game. This explains why enterprises are putting much of their resources on lead generation and content marketing. The idea is to generate as … [Read more...] about Why Cleaner Marketing Data is Essential for IT
Retail Evolution (Re’volution) & Technology
The retail industry, along with the financial sector, has always embraced technological advancements at their earliest and, reaped due benefits. That retail transformation is not just about technology adoption and, that technology itself continues to change -rather evolve- rapidly with each passing day, are a given. That brings us to the question: What would help retail to … [Read more...] about Retail Evolution (Re’volution) & Technology