The past decade has seen major strides in the IT industry with cloud computing, blockchain and big data emerging as successful trendsetters for more innovation. According to a study led by EMC and Cap Gemini, 65% of big companies have estimated that they run the risk of becoming obsolete if they do not adopt adequate Big Data analytics solutions to support their modern data … [Read more...] about Why You Should Set Up a Big Data Environment Before Seeking AI
Big Data
8 Ways How Big Data Changes Marketing
Today's most successful companies and businesses depend on big data and analyse it to increase the quality of their customer experience. The information stored in the cloud, bookmarked URLs and new data streaming in every second from all over the world accumulate into what is referred to as big data. Business intelligence relies entirely on the analysis and interpretation of … [Read more...] about 8 Ways How Big Data Changes Marketing
Why the Internet of Things Offers a Bold New Frontier for Social Marketing
The year is nearly 2018, and we have yet to see flying cars become the norm or colonisation of mars. Science fiction may have over-promised, but I would argue that Silicon Valley hasn't under delivered. Nearly 1 in 5 households are considered hyper-connected, which means that they have 10 or more internet-connected devices. That's great news for people that are looking for … [Read more...] about Why the Internet of Things Offers a Bold New Frontier for Social Marketing
How Big Data is Helping Social Workers Know Where to Focus
Social workers play an important role into how society shapes itself for the future. They make sure children, families, and adults could survive, thrive, and interact with local communities. Most social workers spend their time trying to help people in lower income communities get whatever help they need, to improve their quality of life and decrease crime. The problem is, … [Read more...] about How Big Data is Helping Social Workers Know Where to Focus
How Big Data is Changing the Insurance Industry
Big data and the Internet of Things are two technological wonders that are changing our lives. Our machines, equipment and devices are continuously connected and communicating with each other, and billions of devices are recording data at all times - sensors, microphones and cameras are attached to everything that we have - whether that's industrial hardware, our phones, our … [Read more...] about How Big Data is Changing the Insurance Industry
