Big data is not just a fad, it can make all the difference to make your marketing efforts meaningful and successful. To substantiate, big data analytics can increase a company's ROI to as much as $200 billion globally. Yet, a whopping 87% of marketers still believe that data is the most underutilized asset in their organization. Such huge amount of untapped data can contribute … [Read more...] about Big Data for Better Marketing or Better Data for Big Marketing?
Big Data
Why the Organisation of the Tomorrow is a Data Organisation
The fast-changing, uncertain and ambiguous environments that organisations operate in today, requires organisations to re-think all their internal business processes and customer touch points. In addition, due to the availability of emerging (information) technologies such as big data, blockchain and artificial intelligence, it has become easier for startups to compete with … [Read more...] about Why the Organisation of the Tomorrow is a Data Organisation
Big Data & Analytics Innovation Summit Singapore 2018
The Big Data & Analytics Innovation Summit is returning to Singapore for its 6th year! Event Date: March 7 & 8, 2018 Event Venue: Suntec Singapore Convention and Exhibition Centre Summit schedule. The guaranteed seniority and insights from across different industries, makes the summit a unique opportunity to learn the latest big data trends, set directions and … [Read more...] about Big Data & Analytics Innovation Summit Singapore 2018
Monetising Big Data in Telecoms World Summit 2018
Monetising Big Data in Telecoms World Summit 2018 draws together highly-regarded expert speakers from across the ecosystem of telecommunications industry and big data analytics solution providers to present to you the latest key trends and development in monetising internal and external big data. The highlights of the summit will be Case Studies and Perspectives to be shared … [Read more...] about Monetising Big Data in Telecoms World Summit 2018
5 Ways How Big Data is Boosting the Efficiency of Healthcare Services
The importance of data is limitless in an industry where millions of valuable patient information keeps circulating from one end of the system to the other. Converting this data into insight that can be later used for delivering better healthcare services to end users was made possible by the introduction of Big Data technologies in the industry. Gradually, the wave of … [Read more...] about 5 Ways How Big Data is Boosting the Efficiency of Healthcare Services
