Throughout human history, it is safe to say that we have put the planet through more than our fair share of grief and turmoil. Through unprecedented revolutions set in stone with the aim of furthering our own progress and longevity as a dominant species, we have changed the world time and again. Some of these changes have proven to be positive, while others have proven to be … [Read more...] about A closer look at the role of big data during the COVID-19 crisis
Big Data
How Big Data Is Impacting Healthcare
Big Data has filled an essential role in healthcare. It's immediately apparent applications as a means of storing and recalling patient medical history pales in comparison to what else that data can be used for. Big Data, from an enterprise perspective, deals with the collection of multiple streams of information from various sources. These data packets are collected and … [Read more...] about How Big Data Is Impacting Healthcare
Advantages of Data-driven Marketing Over Traditional Marketing
With the technological advances in big data and how we collect, process, and analyze it, marketing as we know it has changed through the years. Data-driven strategies have pushed the envelope when it comes to predicting customer behavior and adapting approaches accordingly. It allows for the creation of relevant experiences that are tailor-made to address customer demands and … [Read more...] about Advantages of Data-driven Marketing Over Traditional Marketing
Improving Data Quality for the Insurance Industry Why and How
How does an insurance company determine who is and who isn't eligible for a policy? How do they decide on the premium that must be paid? How do they know which claims should be settled and which are fraudulent? The answers to all these questions can be unlocked using data. As we all know, insurance is a customer centric industry and highly dependent on data. It would be fair to … [Read more...] about Improving Data Quality for the Insurance Industry Why and How
Architecting the Enterprise: AI, Cloud and Data
Many emerging technologies are set to impact every aspect of business. But there is considerable work to be done to create a comprehensive strategy and architecture to be able to turn the stored data into valuable business asset through scalable and flexible Cloud and with AI solutions. But this can be a daunting task as every enterprise will have to deal with the innumerable … [Read more...] about Architecting the Enterprise: AI, Cloud and Data
