Booking a hotel has become really easy in the past years. There are multiple booking engines that make it very simple to book the right hotel for your stay. Great customer experience is vital for these booking websites, as the competitor is quite often just one click away. Therefore, Hotels.com is using Big Data to create the best customer experience to ensure that visitors … [Read more...] about How Big Data Can Upgrade the Customer Experience
Big data best practice
The Importance of Governing Big Data within Your Organization
Sources and volumes of data are growing exponentially. Website clicks, social media, sensors, and card swipers are generating massive amounts of data every second. More and more enterprises are beginning to collect and utilize this Big Data for all kinds of purposes, including improved business intelligence, targeted marketing and fraud detection. With so much attention being … [Read more...] about The Importance of Governing Big Data within Your Organization
Exploration and Production Data Analytics Symposium 2015
Across the globe, different industries are investing in the right talent, processes and technologies to establish big data analytics as part of their organizations' DNA. It is clear from industry case studies, trends and reports that valuable insights extracted by applying analytics to business data has been a competitive game changer for cross-sector organizations. Although … [Read more...] about Exploration and Production Data Analytics Symposium 2015
Big Data TechCon
John Deere Is Revolutionizing Farming With Big Data
According to the United Nations Food and Agriculture Organization, food production must increase with 60% to be able to feed the growing population expected to hit 9 billion in 2050. John Deere uses big data to step into the future of farming to help farmers achieve this ambitious target. In 2012 they have released several products that can connect John Deeres equipment with … [Read more...] about John Deere Is Revolutionizing Farming With Big Data