IntroductionData-driven services are finding their way into more and more business domains, demonstrating the intimate relationship between servitization and digital transformation. Digital servitization opens up new avenues for long-term competitive advantage for manufacturing companies, but it also brings with it new difficulties as it changes established market positions and … [Read more...] about The Importance of Data Analytics in Servitization
big data analytics
The Role of Data Analytics in Lead Generation
In today's highly competitive business landscape, lead generation has become a crucial aspect of any company's success. As businesses strive to attract and convert potential customers into paying ones, the need for accurate and efficient data has never been greater. This is where B2B databases come into play. By leveraging data analytics, companies can gain valuable insights … [Read more...] about The Role of Data Analytics in Lead Generation
Innovative Strategies for Big Data Management and Analytics
The digital world is swimming in a sea of data, with a whopping 44 zettabytes floating around! That's like having tons and tons of information at your fingertips. Managing and scrutinizing massive information in this technology-centric era comes with a lot of difficulties and possibilities; that is where innovative strategies for big data management come in. They are just … [Read more...] about Innovative Strategies for Big Data Management and Analytics
22nd Edition Data Management & Analytics
The marcus evans 22ndEdition Data Management & Analytics conference taking place on 29-31 January, 2024 in Barcelona, Spain, will bring together data leaders to explore the latest trends and best practices in harnessing the power of data and reaching the next level of maturity in their groups. Gain valuable insights and practical advice in driving business value by … [Read more...] about 22nd Edition Data Management & Analytics
9th Data Management ThinkLab in Prague
The most engaging data management event of 2024 is going to happen in Prague! Yes, you read that right - this time, we are hosting our event right in the heart of our ThinkLinkers headquarter in the most charming city of Europe!' ' This is an event that puts in the spotlight the value of Data and celebrates YOU, Data Management professionals, as agents of change, set to … [Read more...] about 9th Data Management ThinkLab in Prague