Researchers from the ThinkBIG project at the University of Bristol have concluded that, by looking at patterns in huge data sets, including newspaper content, individual Twitter feeds and Wikipedia habits, it's possible to spot things about collective society that might not be detected otherwise. Its a remarkable revelation, made possible by the projects leader, Nello … [Read more...] about Big Data Highlights Broad Human Behavior Patterns in New Study
behavioural analytics
Why Marketers Aren’t Using Big Data to Their Advantage
Marketers love to say they are doing everything they need to get customers, but the truth is, most of them arent. The majority of marketing companies are failing in one HUGE area...big data. Companies realize data is critical in decision making, but a lot of companies arent exactly sure how to use it to its full advantage. Being able to analyze the data and implement it in your … [Read more...] about Why Marketers Aren’t Using Big Data to Their Advantage
How Big Data is Affecting Online Dating in China
Finding a spouse can be a difficult challenge these days. Dating just isnt what it used to be, which is why so many people can get easily frustrated by the experience. Nowhere is this felt more than in China, where even though there are hundreds of millions of single people looking for the right one, success in the dating world can be tough to come by. Like in the United … [Read more...] about How Big Data is Affecting Online Dating in China
An Extensive Glossary Of Big Data Terminology
Big data comes with a lot of new terminology that is sometimes hard to understand. Therefore we have created an extensive Big Data glossary that should give some insights. Some of the definitions refer to a corresponding blog post. Of course this big data glossary is not 100% complete, so please let us know if there are missing terminology that you would like to see … [Read more...] about An Extensive Glossary Of Big Data Terminology
