We're never too far from experiencing some form of marketing automation. There's likely to be some form of automated email in your inbox right now from a recruiter who left you a voicemail or a company that's attempting to retarget you after a purchase you made six months ago. There might even be an email from a clothes store asking if you're still interested in buying that … [Read more...] about How AI and Automation is Changing The Way Businesses Personalise Their Communications With Clients
Automation
What Industry Roles Will AI Take Over in the Coming Decades?
In the same way that prior industrial revolutions have disrupted the labor market, it seems increasingly likely that the widespread adoption of AI, combined with other advanced tech, will replace a massive number of workers. This time, however, the disruption is likely to be economy-wide. These industry roles are ones that AI is the most likely to take over in the coming … [Read more...] about What Industry Roles Will AI Take Over in the Coming Decades?
Chatbots and Intelligent Automation Solutions Paving the Way towards Seamless Business Continuity
Frequent business disruptions in the form of storms, pandemics, lockdowns, etc., pose risk to seamless operations and revenue generation in service industries. One day of operation disruption leads to losses worth millions. Semi-automation is not able to stop the cascading business effects of an unprecedented business disruption. Services such as banks, financial services, … [Read more...] about Chatbots and Intelligent Automation Solutions Paving the Way towards Seamless Business Continuity
3 Reasons Your Company Needs A Recommendation Engine
We are willing victims to the power of recommendation engines, but harnessing one is not an instant download, yet. Here's why you need one and how to get it. Without fail, we can't talk about recommendation engines without acknowledging the brilliance of Youtube and Netflix “ their recommendation engines are a renowned technique to keep customers engaged and subscribing month … [Read more...] about 3 Reasons Your Company Needs A Recommendation Engine
5 Reasons Why Businesses Should Expand Their Automation Testing Strategy
In today's evolving digital era, critical business processes are constantly evolving. In order to get the things done correctly, it is important to sort out an effective automation strategy that can deliver quality and peace of mind to business owners that their business is on the right track. Similar to other industries, automation has greatly improved speed and enhanced … [Read more...] about 5 Reasons Why Businesses Should Expand Their Automation Testing Strategy