Imagine that you’re starting your own business. Knowing who is your target is more critical than ever. And if I told you that I literally started my business life with an idea where I was marketing the wrong audience? This course delves into the essentials of identifying and analyzing your target audience to tailor your products, services, and marketing strategies … [Read more...] about How to Identify Your Target Audience
Business Strategy
Practical Applications of FAIR' for Cyber Risk Management
This course provides a practical, hands-on approach to applying the Factor Analysis of Information Risk (FAIR) methodology in cyber risk management. Students will learn how to leverage industry research, use FAIR for decision-making, and report on the materiality of cyber incidents using FAIR-MAM (Materiality Assessment Methodology). Through real-world CISO lectures and … [Read more...] about Practical Applications of FAIR' for Cyber Risk Management
Fundamentals of Product Strategy
In today’s competitive business landscape, the success or failure of a product often hinges on a well-crafted product strategy. Despite its acknowledged importance, many product leaders struggle with creating, refining, and executing an effective strategy, often resorting to incremental improvements or reactive tactics rather than a visionary approach. The Product Strategy … [Read more...] about Fundamentals of Product Strategy
Essential Skills for Comp & Benefits Professionals
Successful Compensation and Benefit Analysts consistently use data to drive their decisions in managing projects, tasks, and strategies. This course provides you with the foundational knowledge needed to develop essential skills in project management, data analytics, Microsoft Excel, and data visualization. You’ll have a chance to strengthen these skills throughout the rest … [Read more...] about Essential Skills for Comp & Benefits Professionals
Benefits: Financial Protection, Growth & Assistance
This is a benefits-focused course for anyone interested in pursuing a career regarding financial protection, growth and assistance programs that a company may offer as part of the benefits strategy. You’ll explore finance-related programs common in many total rewards strategies, like insurance plans designed to protect employees’ finances. Then, you’ll evaluate growth and … [Read more...] about Benefits: Financial Protection, Growth & Assistance