Google Now is an intelligent personal assistant developed by Google. It is available within the Google Search mobile application for Android, and iOS, as well as the Google Chrome web browser on personal computers. Google Now uses a natural language user interface to answer questions, make recommendations, and perform actions by delegating requests to a set of web services. Along with answering user-initiated queries, Google Now proactively delivers information to the user that it predicts they will want, based on their search habits. The estimated cost of development is 75 Million US dollars. It was first included in Android 4.1 (“Jelly Bean”), which launched on July 9, 2012, and was first supported on the Galaxy Nexus smartphone. The service was made available for iOS on April 29, 2013 in an update to the Google Search app, and later for Google Chrome on March 24, 2014. Popular Science named Google Now the “Innovation of the Year” for 2012.
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