From their humble beginnings back in the 1980s, CRM (customer relationship management) systems have come a long way to become what they are today. The people responsible for bringing us the idea of database marketing, and subsequently CRM systems, are Robert and Kate Kestnbaum. They changed the way direct marketing works by implementing new metrics like customer lifetime value … [Read more...] about Cloud-Based CRM System: Is it Safe and What are the Benefits?
Archives for 2019
Cloud Computing Advances to Create $19 Billion IoT Middleware Market by 2024
The birth of the Internet of Things (IoT) is one of the most remarkable events of the past century. The IoT is disrupting virtually every industry across every continent. According to Gartner, there will be approximately 20 billion connected IoT devices within the next year. While the IoT has had a profound influence on the lives of consumers and daily operations of businesses, … [Read more...] about Cloud Computing Advances to Create $19 Billion IoT Middleware Market by 2024
Machine Learning Drives Skyrocketing Demand for Entry Level Python Coders
Even professional engineers are often dismayed by the pace of change in the technology industry. One of the biggest examples is with the emergence of machine learning. Only a few years ago, very few people had ever heard of the term. Today, it is growing faster than ever. One study shows that the machine learning market will be worth over $19 billion by 2023. Since demand for … [Read more...] about Machine Learning Drives Skyrocketing Demand for Entry Level Python Coders
Safeguarding Your Data: Comparing the Top Cloud Backup Solutions
Securing your database by moving it to cloud storage is not as much of a hassle as it may seem. Organizations use cloud storage services to back up sensitive data and maximize their chances of recovery from an attack. Many companies are opting for cloud-based storage instead of storing data physically in a hard drive. The benefits of lower infrastructure cost, accessibility, … [Read more...] about Safeguarding Your Data: Comparing the Top Cloud Backup Solutions
How to Create an Effective eCommerce Experience to Drive Brand Loyalty
As eCommerce businesses are increasingly becoming the go-to shopping outlet for consumers around the world, competing to deliver the best quality guest experience is how businesses set themselves apart. Utilising the new and upcoming technologies such as artificial intelligence, in-app purchasing, and delivery convenience are huge factors in how each eCommerce business differs … [Read more...] about How to Create an Effective eCommerce Experience to Drive Brand Loyalty