Big data has been completely disrupting the way we do business as a society for the last several years. Like many things that disrupt business as we know it, big data has also become mainstream recently ”every company wants to leverage its power, and for good reason. Now that the industry is growing in popularity, however, some of its limitations are becoming apparent. Some … [Read more...] about The Big Data Startup That’s Disrupting the Industry
Archives for 2017
6 Incredibly Costly Big Data Marketing Mistakes
Everybody keeps talking about how great big data is “ particularly for marketing. And, of course, it is great. It offers some fantastic opportunities, as has been shown over and over again. This is particularly true as the Internet of Things comes online, which offers an ocean of new possibilities. The thing is, if you don't handle your big data carefully, then it can do a lot … [Read more...] about 6 Incredibly Costly Big Data Marketing Mistakes
How Big Data Will Help Your Small Business
One of those business terms that may sound like yet another meaningless buzzword is big data . While big data may appear to be a nebulous term, it can actually have very concrete implications for a business that can help it become more competitive for the long term. Big data refers to the collection of massive volumes of digital information that can later be analyzed by … [Read more...] about How Big Data Will Help Your Small Business
What you need to know about GDPR
Gartner predicts that by the end of 2018, over 50% of companies affected by the GDPR will not be in full compliance with its requirements. Here we explain the impact of the GDPR regulation and how you can prepare ¦ What is the EU data protection regulation? Issued by the European Parliament, the European Council and the European Commission, European Data Protection … [Read more...] about What you need to know about GDPR
A New Chapter In The Analytics Journey
Every individual and enterprise travels a unique journey in the pursuit of analytics. In my case, I could never have predicted how my journey would unfold when I first entered the workforce over 20 years ago. The rise of analytics as a strategic imperative and the explosion of career opportunities within the field far surpass what I expected coming out of school. I feel very … [Read more...] about A New Chapter In The Analytics Journey
