This article was written by Jed Mole, European Marketing Director at Acxiom, a data, analytics and software-as-a-service company. Were all individuals. And while we all value different things, when things get personal, we care - we want relationships to suit our best interests. So shouldnt a trusted relationship extend to our interactions with brands to give us personalised, … [Read more...] about Using Personal Data for Personalisation – Maintaining a Complete and Trusting Relationship
Archives for 2014
Big Data Analytics Trends for 2014 – Infographic
With 2014 now being underway, more organisations are releasing their predictions for the next year. The same goes for Aureus, who created an infographic about the top Big Data Analytics Trends, which are likely to have a significant influence in the coming years. Ranging from Analytics on demand, which we before dubbed On-the-go Big Data, to a the prediction that big data … [Read more...] about Big Data Analytics Trends for 2014 – Infographic
EligoTech Makes Installing and Using Hadoop Easy
Company Eligotech Address Keizersgracht 121, 1015 CL Amsterdam, The Netherlands Founders Michele Di Gangi & David Greco Founded February 2012 Funding 2.5 million euro Employees 12 Website www.Eligotech.com/ Rating 6 bits  EligoTech helps organisations to search, to discover and to analyse their data in an easy, fast and affordable way. They do this … [Read more...] about EligoTech Makes Installing and Using Hadoop Easy
How Big Data Can Impact Content Management – Video
Big Data analytics can be applied to many different processes within your organisation and one of them is your case management or business process Content Management. Craig Le Clair, vice president and principal analyst at Forrester Research, expects this application of big data to gain momentum in the coming years as it will help to determine the next best action immediately … [Read more...] about How Big Data Can Impact Content Management – Video
The Challenges of Fighting Crime With Big Data – Video
Fortunately we do not live in a "Minority-report-world" where you can be convicted of a crime you have not yet commit but are probably about to do. Although a Minority Report scenario might seem far away, it is already possible to predict where crime is likely to happen. Predictive analytics are rapidly improving, but will never be able to predict with 100% accuracy whether or … [Read more...] about The Challenges of Fighting Crime With Big Data – Video