Data centers have become prime targets for cyber attacks and the only way to reduce the threat is to increase defenses. With cybercrime rates rising every year, it is easy to become discouraged. Data center leaders may even begin to feel that they will be targeted by hackers no matter how intense their security is. However, most hackers want an easy win, not an arduous battle. … [Read more...] about Better Cybersecurity Makes Your Data Center Uninteresting to Hackers
Big Data
Learn everything you need to know about big data. Find out how companies are using this revolutionary technology and what it means for your business strategy.
What Good Data Product Managers Do And Why You Probably Need One
The companies we talk to are diligently building their data product or platform. This includes migrating to Snowflake, integrating with Databricks, moving towards a data mesh, or generally investing in their data stack. Increasingly, we are seeing data departments modernize their team structure with data product managers at the helm of such projects. These data product … [Read more...] about What Good Data Product Managers Do And Why You Probably Need One
Big Data Plays Critical Role In Personalizing Beauty Industry
Beauty at any age is in the eye of the beholder. Nevertheless, youth and beauty top the global wish list of timeless qualities. Therefore, it is not surprising that the global beauty industry is a thriving $532 billion business today. Moreover, the U.S. is the world’s biggest market for beauty products, with about 20% market share; China comes second with 13%, and Japan third … [Read more...] about Big Data Plays Critical Role In Personalizing Beauty Industry
Data is Critical Business Asset in 2022
Recent headlines of Pelaton, Zoom and Robinhood's crashing stocks have sent shockwaves worldwide. These brands saw a nearly-overnight boom during the pandemic's peak, as consumers looked for new ways to spend their time (and money) while confined at home. But this week, their stocks have declined more than 80% from highs. Where did all their momentum go? Being out of touch with … [Read more...] about Data is Critical Business Asset in 2022
Big Data Management in the Shipping Industry
Big Data in Shipping is the next big revolution. It is not for nothing that Big Data has taken businesses by storm globally. Big data has influenced sectors like finance, healthcare, banking, etc. It is now gearing up to influence the shipping industry too. But, what is big data? And how is it relevant to the shipping industry? Heres everything you would want to know about … [Read more...] about Big Data Management in the Shipping Industry
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What is big data?
Big data is a term that refers to the massive amount of digital data created and shared every day. Big data can transform how we live, work, and communicate. It can be used to improve everything from public health and urban planning to business and marketing.
Big data is also changing the way we think about privacy and security. The volume, velocity, and variety of big data present challenges and opportunities for organizations and individuals. Regardless, big data is here to stay, and its impact will only continue to grow in the years to come.
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What is big data analytics?
Big data analytics is the process of turning large, complex data sets into actionable insights. Businesses use various analytical tools and techniques, including machine learning and statistical analysis, to do this.
Big data analytics can be used to improve decision-making in areas like marketing, operations, and customer service. It can also be used to identify new business opportunities and optimize existing processes. With the help of big data analysis, businesses can gain a competitive edge by using their data better.
Want to learn more about big data? Datafloq has courses available. Contact us to get started.
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When was big data introduced?
The term big data was coined in the 1990s, with some giving credit to John Mashey for popularizing the term. However, the concept of big data has been around for much longer.
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Where does big data come from?
In the early days of computing, scientists and businesses began to realize that the amount of data being generated was increasing exponentially. As a result, they began to develop new methods for storing and processing data.
Over time, these methods have become increasingly sophisticated and have played a key role in enabling businesses to make sense of vast amounts of information. Today, big data is used in various industries, from retail to healthcare, and its importance is only likely to grow in the years to come.
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What are examples of big data?
One of the most common examples of big data is social media data. With over 2 billion active users, Facebook generates a huge amount of data every day. This includes information on user interactions, posts, and even location data. Analyzing this data can help companies better understand their customers and target their marketing efforts.
Another example of big data is GPS signals. These signals are constantly being generated by devices like cell phones and fitness trackers. When combined with other data sets, GPS signals can be used to provide insights into everything from traffic patterns to human behavior. Finally, weather patterns are another type of big data set. By tracking these patterns over time, scientists can better understand the impact of climate change and develop strategies for mitigating its effects.
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How do companies use big data?
Companies use big data in marketing, product development, and customer service. By analyzing large data sets, businesses can identify patterns and trends that would be otherwise difficult to spot. For example, a company might use big data to track customer behavior patterns to improve its marketing efforts.
Alternatively, a company might use big data to improve its products by identifying areas where customers are most likely to experience problems. For instance, big data can be used to improve customer service by finding pain points in the customer journey. Ultimately, big data provides companies with a valuable tool for gaining insights into their business operations.
