Hospitals are inching away far away from the statistical and analytical approach to collection data models that have been in place for some time, and sprinting towards implementing Big Data. The model that is currently customary in many hospitals, when compared to the big data model, is almost too generic, as data harvested and stored is not syncing and meshing as seamlessly as … [Read more...] about Could Big Data Reduce Hospital Readmission Rates?
Big Data
Learn everything you need to know about big data. Find out how companies are using this revolutionary technology and what it means for your business strategy.
How to Discover Hidden Value in Your Customer Journey
The world of business and customer service has changed immensely over the past few years. Whereas once business was largely driven by outbound marketing and advertising, in todays world you have to consider the customer experience and your customers journey as they interact with your brand. Today, thanks to the advent of the Internet and mobile technology, customers can buy … [Read more...] about How to Discover Hidden Value in Your Customer Journey
Six Ways How Big Data Is Benefitting Consumers
Big data is widely known as a resource that can help businesses. Companies use swaths of data to analyze their performances, better understand their customers, improve their efficiencies, and ultimately make more profit. Accordingly, big data can be seen as a cold, corporate tool designed to exploit consumers or increase already-high corporate profits. However, big data is also … [Read more...] about Six Ways How Big Data Is Benefitting Consumers
How Big Data and Little Beacons Equals Billions of Dollars
Every store is desperate to know how it can profit from big data, because we all know it could take them to the next level. It's only a matter of time before we see it collide with a new technology that will change the way businesses work. Bluetooth beacons are only in their infancy now, but it's obvious how stores across the world will be able to take advantage of them. First, … [Read more...] about How Big Data and Little Beacons Equals Billions of Dollars
5 Tips for Leveraging Big Data to Increase Holiday Sales
Running an e-commerce store? A small business? Big data could help you nab more sales this holiday season and get the revenue flowing in. If your small business has moved online, then youve already gained a significant edge over your competitors who are still operating only in physical locations. Spending forecasts back in October were strong: the National Retail Federation … [Read more...] about 5 Tips for Leveraging Big Data to Increase Holiday Sales
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What is big data?
Big data is a term that refers to the massive amount of digital data created and shared every day. Big data can transform how we live, work, and communicate. It can be used to improve everything from public health and urban planning to business and marketing.
Big data is also changing the way we think about privacy and security. The volume, velocity, and variety of big data present challenges and opportunities for organizations and individuals. Regardless, big data is here to stay, and its impact will only continue to grow in the years to come.
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What is big data analytics?
Big data analytics is the process of turning large, complex data sets into actionable insights. Businesses use various analytical tools and techniques, including machine learning and statistical analysis, to do this.
Big data analytics can be used to improve decision-making in areas like marketing, operations, and customer service. It can also be used to identify new business opportunities and optimize existing processes. With the help of big data analysis, businesses can gain a competitive edge by using their data better.
Want to learn more about big data? Datafloq has courses available. Contact us to get started.
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When was big data introduced?
The term big data was coined in the 1990s, with some giving credit to John Mashey for popularizing the term. However, the concept of big data has been around for much longer.
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Where does big data come from?
In the early days of computing, scientists and businesses began to realize that the amount of data being generated was increasing exponentially. As a result, they began to develop new methods for storing and processing data.
Over time, these methods have become increasingly sophisticated and have played a key role in enabling businesses to make sense of vast amounts of information. Today, big data is used in various industries, from retail to healthcare, and its importance is only likely to grow in the years to come.
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What are examples of big data?
One of the most common examples of big data is social media data. With over 2 billion active users, Facebook generates a huge amount of data every day. This includes information on user interactions, posts, and even location data. Analyzing this data can help companies better understand their customers and target their marketing efforts.
Another example of big data is GPS signals. These signals are constantly being generated by devices like cell phones and fitness trackers. When combined with other data sets, GPS signals can be used to provide insights into everything from traffic patterns to human behavior. Finally, weather patterns are another type of big data set. By tracking these patterns over time, scientists can better understand the impact of climate change and develop strategies for mitigating its effects.
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How do companies use big data?
Companies use big data in marketing, product development, and customer service. By analyzing large data sets, businesses can identify patterns and trends that would be otherwise difficult to spot. For example, a company might use big data to track customer behavior patterns to improve its marketing efforts.
Alternatively, a company might use big data to improve its products by identifying areas where customers are most likely to experience problems. For instance, big data can be used to improve customer service by finding pain points in the customer journey. Ultimately, big data provides companies with a valuable tool for gaining insights into their business operations.
