Net neutrality is once again a hot topic in the mainstream media and internet forums thanks to the recent decision made by FCC Chairman Ajit Pai to end the enforcement of net neutrality. The decision is ultimately disliked by the majority of internet users and the demand for Net Neutrality is even crossing party lines in America's divided political culture. Many fear that our … [Read more...] about American Telcom Moguls May Now Destroy The Internet Thanks To The FCC
Big Data
Learn everything you need to know about big data. Find out how companies are using this revolutionary technology and what it means for your business strategy.
How Small Business Owners can Exploit Big Data Analytics
Big data previous has been utilised by big businesses with much success that has necessitated the small businesses to embrace big data. Big data has become an essential part of businesses and it has been integrated with other factors of production such as hard assets and human capital. Big data comprises of large pools of data, especially concerning the market and consumers. … [Read more...] about How Small Business Owners can Exploit Big Data Analytics
What Big Data and UFOs Have in Common
When a group Boston College students began a project analyzing data received from UFO sightings, they wanted to receive some insights into the factors that influence alleged UFO sightings, such as weather, movie releases etc. In 2014, the Economist conducted similar research and found that most UFO sightings occur during the so-called drinking hours , between 5-11pm, when … [Read more...] about What Big Data and UFOs Have in Common
What is Big Data And How Does It Work?
Your technology is generating data whenever you use your smartphone, when you chat with your family and friends on Facebook, and when you shop. Anytime you go online, you're producing data and leaving a digital trail of information. All of this data is very complex, there's so much of it from many different sources, and it's coming in quickly in real-time. This is Big … [Read more...] about What is Big Data And How Does It Work?
Problems With Structural Bias With Big Data Automation Models
Automation is not a fad. It is the future of business models in almost every industry. Unfortunately, automation has introduced new risks that brands must prepare for. One of the biggest concerns that have been raised in recent months is the risk of institutional bias and unintentional discrimination. Brands may make decisions based on demographic information with limited … [Read more...] about Problems With Structural Bias With Big Data Automation Models
What is big data?
Big data is a term that refers to the massive amount of digital data created and shared every day. Big data can transform how we live, work, and communicate. It can be used to improve everything from public health and urban planning to business and marketing.
Big data is also changing the way we think about privacy and security. The volume, velocity, and variety of big data present challenges and opportunities for organizations and individuals. Regardless, big data is here to stay, and its impact will only continue to grow in the years to come.
What is big data analytics?
Big data analytics is the process of turning large, complex data sets into actionable insights. Businesses use various analytical tools and techniques, including machine learning and statistical analysis, to do this.
Big data analytics can be used to improve decision-making in areas like marketing, operations, and customer service. It can also be used to identify new business opportunities and optimize existing processes. With the help of big data analysis, businesses can gain a competitive edge by using their data better.
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When was big data introduced?
The term big data was coined in the 1990s, with some giving credit to John Mashey for popularizing the term. However, the concept of big data has been around for much longer.
Where does big data come from?
In the early days of computing, scientists and businesses began to realize that the amount of data being generated was increasing exponentially. As a result, they began to develop new methods for storing and processing data.
Over time, these methods have become increasingly sophisticated and have played a key role in enabling businesses to make sense of vast amounts of information. Today, big data is used in various industries, from retail to healthcare, and its importance is only likely to grow in the years to come.
What are examples of big data?
One of the most common examples of big data is social media data. With over 2 billion active users, Facebook generates a huge amount of data every day. This includes information on user interactions, posts, and even location data. Analyzing this data can help companies better understand their customers and target their marketing efforts.
Another example of big data is GPS signals. These signals are constantly being generated by devices like cell phones and fitness trackers. When combined with other data sets, GPS signals can be used to provide insights into everything from traffic patterns to human behavior. Finally, weather patterns are another type of big data set. By tracking these patterns over time, scientists can better understand the impact of climate change and develop strategies for mitigating its effects.
How do companies use big data?
Companies use big data in marketing, product development, and customer service. By analyzing large data sets, businesses can identify patterns and trends that would be otherwise difficult to spot. For example, a company might use big data to track customer behavior patterns to improve its marketing efforts.
Alternatively, a company might use big data to improve its products by identifying areas where customers are most likely to experience problems. For instance, big data can be used to improve customer service by finding pain points in the customer journey. Ultimately, big data provides companies with a valuable tool for gaining insights into their business operations.