With the technological advances in the past years, the mobile phone has become an inevitable part of our lives. It has transformed the way we live or work. Today, we rely on mobile apps present on our phones to perform multiple tasks like activity tracker, diet monitor, meeting planner and more. All these apps involve the tremendous use of data, which needs to be analyzed by a … [Read more...] about How Big Data is Transforming Mobile App Development
Big Data
Learn everything you need to know about big data. Find out how companies are using this revolutionary technology and what it means for your business strategy.
Are You Ready To Become A Chief Data Scientist?
You know who you are. A high-calibre machine learning magician, a well-versed wrangler of data... but you want a bit more from your role. That may be progression, more money or the chance to work on new, more exciting projects, but where do you go from here? Many companies are looking to increase investment in data science departments and looking for leaders to build out new … [Read more...] about Are You Ready To Become A Chief Data Scientist?
Advanced Analytics in the Quick Service Restaurant Industry
The fight over which restaurant gets to satisfy your appetite is surely heating up. With ~$800B sales last year, this is an exciting space to watch, especially now. Customer expectations are at an all-time high and the consumer behavior is simply changing. Before we jump in, let's look at what makes the quick service restaurant business so unique. What Makes the Service … [Read more...] about Advanced Analytics in the Quick Service Restaurant Industry
The Impact Of Big Data Analytics On Corporate Training
An article published by the US Bureau of Labor Statistics claims that big data will play a decisive role in the labour markets by 2040. In reality, though, that has already started happening on a large scale. Big data tools are already mainstream in a lot of administrative tasks including recruitment, productivity management, corporate strategy and marketing. One segment that … [Read more...] about The Impact Of Big Data Analytics On Corporate Training
What Are the PPC Trends to Know in 2018?
With technology advancing so much and so fast, 2018 is set to be a year of big changes when it comes to PPC and SEO. The development of the Internet of Things (IoT) and the integration of Artificial Intelligence (AI) or automation in search engines means that the internet will never be the same again. In order to stay ahead of the game with optimisation and ads, it's important … [Read more...] about What Are the PPC Trends to Know in 2018?
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What is big data?
Big data is a term that refers to the massive amount of digital data created and shared every day. Big data can transform how we live, work, and communicate. It can be used to improve everything from public health and urban planning to business and marketing.
Big data is also changing the way we think about privacy and security. The volume, velocity, and variety of big data present challenges and opportunities for organizations and individuals. Regardless, big data is here to stay, and its impact will only continue to grow in the years to come.
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What is big data analytics?
Big data analytics is the process of turning large, complex data sets into actionable insights. Businesses use various analytical tools and techniques, including machine learning and statistical analysis, to do this.
Big data analytics can be used to improve decision-making in areas like marketing, operations, and customer service. It can also be used to identify new business opportunities and optimize existing processes. With the help of big data analysis, businesses can gain a competitive edge by using their data better.
Want to learn more about big data? Datafloq has courses available. Contact us to get started.
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When was big data introduced?
The term big data was coined in the 1990s, with some giving credit to John Mashey for popularizing the term. However, the concept of big data has been around for much longer.
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Where does big data come from?
In the early days of computing, scientists and businesses began to realize that the amount of data being generated was increasing exponentially. As a result, they began to develop new methods for storing and processing data.
Over time, these methods have become increasingly sophisticated and have played a key role in enabling businesses to make sense of vast amounts of information. Today, big data is used in various industries, from retail to healthcare, and its importance is only likely to grow in the years to come.
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What are examples of big data?
One of the most common examples of big data is social media data. With over 2 billion active users, Facebook generates a huge amount of data every day. This includes information on user interactions, posts, and even location data. Analyzing this data can help companies better understand their customers and target their marketing efforts.
Another example of big data is GPS signals. These signals are constantly being generated by devices like cell phones and fitness trackers. When combined with other data sets, GPS signals can be used to provide insights into everything from traffic patterns to human behavior. Finally, weather patterns are another type of big data set. By tracking these patterns over time, scientists can better understand the impact of climate change and develop strategies for mitigating its effects.
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How do companies use big data?
Companies use big data in marketing, product development, and customer service. By analyzing large data sets, businesses can identify patterns and trends that would be otherwise difficult to spot. For example, a company might use big data to track customer behavior patterns to improve its marketing efforts.
Alternatively, a company might use big data to improve its products by identifying areas where customers are most likely to experience problems. For instance, big data can be used to improve customer service by finding pain points in the customer journey. Ultimately, big data provides companies with a valuable tool for gaining insights into their business operations.
