The digital era has brought with it an influx of constantly swirling pools of data discovery and exploration. This modern world that we live in now is more rife with modern marvels like digitalisation and technological advancement than it has ever been. Along with all that modern innovation comes the inevitable accompanying production of more data. Every aspect of life as we … [Read more...] about Adequately understanding big data
Big Data
Learn everything you need to know about big data. Find out how companies are using this revolutionary technology and what it means for your business strategy.
Top 5 Data Science Trends for 2020
Technology is evolving continuously, and so are we. In the upcoming years, there will be massive growth in the AI and Machine Learning field. There is already a considerable amount of data to be managed, and with new technological advancements, we can utilize big data in many ways. For that, we have to stay up to date with the latest trends in data science. Data Science is not … [Read more...] about Top 5 Data Science Trends for 2020
What Difference Will 2020 Bring for a Data Scientist
Data science, the term still sounds fancy in today's tech industry. However, in reality, it has been around this universe for nearly a hundred years now. In the 1970s, Bayern's theorem taught that having an initial belief with the help of newer data would lead toward a path of improved belief. A career in data science would be an ideal career choice in the job market. It is … [Read more...] about What Difference Will 2020 Bring for a Data Scientist
Five Ways Big Data is Invaluable to Launching an Online Business
Big data is incredibly valuable for businesses. The market is expected to reach $274 billion in the next two years. Online businesses in particular stand to benefit from big data, due to the logistics of their business models. Every entrepreneur has some sort of online presence these days since most of us are on social media or have our own website. The good news is that big … [Read more...] about Five Ways Big Data is Invaluable to Launching an Online Business
Data Lineage – How the History of Your Data can Influence the Future of Your Business
Almost every single industry has been revolutionized to at least some degree by data processing. Whether you manage a local restaurant or a massive distributorship, there's a good chance that you've recently made several decisions based on the availability of data that you previously lacked. Fewer people are paying attention to where their data is coming from, however. In fact, … [Read more...] about Data Lineage – How the History of Your Data can Influence the Future of Your Business
What is big data?
Big data is a term that refers to the massive amount of digital data created and shared every day. Big data can transform how we live, work, and communicate. It can be used to improve everything from public health and urban planning to business and marketing.
Big data is also changing the way we think about privacy and security. The volume, velocity, and variety of big data present challenges and opportunities for organizations and individuals. Regardless, big data is here to stay, and its impact will only continue to grow in the years to come.
What is big data analytics?
Big data analytics is the process of turning large, complex data sets into actionable insights. Businesses use various analytical tools and techniques, including machine learning and statistical analysis, to do this.
Big data analytics can be used to improve decision-making in areas like marketing, operations, and customer service. It can also be used to identify new business opportunities and optimize existing processes. With the help of big data analysis, businesses can gain a competitive edge by using their data better.
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When was big data introduced?
The term big data was coined in the 1990s, with some giving credit to John Mashey for popularizing the term. However, the concept of big data has been around for much longer.
Where does big data come from?
In the early days of computing, scientists and businesses began to realize that the amount of data being generated was increasing exponentially. As a result, they began to develop new methods for storing and processing data.
Over time, these methods have become increasingly sophisticated and have played a key role in enabling businesses to make sense of vast amounts of information. Today, big data is used in various industries, from retail to healthcare, and its importance is only likely to grow in the years to come.
What are examples of big data?
One of the most common examples of big data is social media data. With over 2 billion active users, Facebook generates a huge amount of data every day. This includes information on user interactions, posts, and even location data. Analyzing this data can help companies better understand their customers and target their marketing efforts.
Another example of big data is GPS signals. These signals are constantly being generated by devices like cell phones and fitness trackers. When combined with other data sets, GPS signals can be used to provide insights into everything from traffic patterns to human behavior. Finally, weather patterns are another type of big data set. By tracking these patterns over time, scientists can better understand the impact of climate change and develop strategies for mitigating its effects.
How do companies use big data?
Companies use big data in marketing, product development, and customer service. By analyzing large data sets, businesses can identify patterns and trends that would be otherwise difficult to spot. For example, a company might use big data to track customer behavior patterns to improve its marketing efforts.
Alternatively, a company might use big data to improve its products by identifying areas where customers are most likely to experience problems. For instance, big data can be used to improve customer service by finding pain points in the customer journey. Ultimately, big data provides companies with a valuable tool for gaining insights into their business operations.