Big Data is what underpins the analytics of most massive companies. With data flow running into the petabytes, analytics should be having a field day, leading to insights about all kinds of things that human analysts couldn't predict. Yet somehow we're not seeing any of these groundbreaking insights. Instead, we're seeing more and more companies folding up their projects or … [Read more...] about Is Big Data Undermining Big Data Analytics?
Big Data
Learn everything you need to know about big data. Find out how companies are using this revolutionary technology and what it means for your business strategy.
How Blockchain Technology Will Soon Revolutionise Healthcare
Blockchain technology is here, and it promises to fundamentally change a wide range of industries - including healthcare - in the coming years. In the private healthcare landscape, change could come sooner rather than later. If you've not heard of Bitcoin, or the blockchain framework that powers the cryptocurrency, it might be time to take note. The world of digital finance is … [Read more...] about How Blockchain Technology Will Soon Revolutionise Healthcare
Australian regulator rejects Google’s undertaking over Fitbit competition concerns
(Reuters) - Australia's antitrust regulator on Tuesday rejected an undertaking by Alphabet Inc-owned Google that sought to address competition concerns over its planned $2.1 billion acquisition of fitness tracker maker Fitbit. The development comes as Google remains at loggerheads with the Australian government over a number of issues, including proposed laws that will make … [Read more...] about Australian regulator rejects Google’s undertaking over Fitbit competition concerns
Russia accuses Booking.com of violating competition law
MOSCOW (Reuters) - Russia's federal anti-monopoly service (FAS) has accused hotel reservation website Booking.com of violating anti-monopoly law, the regulator said on Monday. The statement from the FAS comes nearly a year after it opened an investigation into the company's move to ask hotels and hostels to offer the same prices on their own and rival reservation websites as … [Read more...] about Russia accuses Booking.com of violating competition law
Insurance Analytics – Developing the Industry
Usage of Insurance Analytics is rapidly increasing. The reasons for this transformation lies in the backdrop events. In this blog, we will discuss how insurance analytics is shaping the new space. The insurance industry is primely characterized by two factors. First, it has, for long remained very static. Second, positive perceptions of trust, honesty, and integrity have long … [Read more...] about Insurance Analytics – Developing the Industry
What is big data?
Big data is a term that refers to the massive amount of digital data created and shared every day. Big data can transform how we live, work, and communicate. It can be used to improve everything from public health and urban planning to business and marketing.
Big data is also changing the way we think about privacy and security. The volume, velocity, and variety of big data present challenges and opportunities for organizations and individuals. Regardless, big data is here to stay, and its impact will only continue to grow in the years to come.
What is big data analytics?
Big data analytics is the process of turning large, complex data sets into actionable insights. Businesses use various analytical tools and techniques, including machine learning and statistical analysis, to do this.
Big data analytics can be used to improve decision-making in areas like marketing, operations, and customer service. It can also be used to identify new business opportunities and optimize existing processes. With the help of big data analysis, businesses can gain a competitive edge by using their data better.
Want to learn more about big data? Datafloq has courses available. Contact us to get started.
When was big data introduced?
The term big data was coined in the 1990s, with some giving credit to John Mashey for popularizing the term. However, the concept of big data has been around for much longer.
Where does big data come from?
In the early days of computing, scientists and businesses began to realize that the amount of data being generated was increasing exponentially. As a result, they began to develop new methods for storing and processing data.
Over time, these methods have become increasingly sophisticated and have played a key role in enabling businesses to make sense of vast amounts of information. Today, big data is used in various industries, from retail to healthcare, and its importance is only likely to grow in the years to come.
What are examples of big data?
One of the most common examples of big data is social media data. With over 2 billion active users, Facebook generates a huge amount of data every day. This includes information on user interactions, posts, and even location data. Analyzing this data can help companies better understand their customers and target their marketing efforts.
Another example of big data is GPS signals. These signals are constantly being generated by devices like cell phones and fitness trackers. When combined with other data sets, GPS signals can be used to provide insights into everything from traffic patterns to human behavior. Finally, weather patterns are another type of big data set. By tracking these patterns over time, scientists can better understand the impact of climate change and develop strategies for mitigating its effects.
How do companies use big data?
Companies use big data in marketing, product development, and customer service. By analyzing large data sets, businesses can identify patterns and trends that would be otherwise difficult to spot. For example, a company might use big data to track customer behavior patterns to improve its marketing efforts.
Alternatively, a company might use big data to improve its products by identifying areas where customers are most likely to experience problems. For instance, big data can be used to improve customer service by finding pain points in the customer journey. Ultimately, big data provides companies with a valuable tool for gaining insights into their business operations.