| Company | InsightXM |
| Address | 2 Over Rock Lane Westport, CT 06880 United States of America |
| Founders | Leonora Valvo, Chett Rubenstein & Tim Cummins |
| Founded | March 2014 |
| Funding | Boostrapped |
| Employees | 4 |
| Website | www.insightxm.com/ |
| Rating | 3 bits |
InsightXM is a new Big Data Startup that launched in March 2014 with an Insight-as-a-Service solution. They combine different data feeds from customers and enrich the data through various proprietary processes. After analyses the data is returned and concrete actions are given to grow the business.
InsightXM delivers insights by sorting the data. Insights that help to grow audience, understand and get to know the social influencers or predict the effectiveness of events. They are especially focused on helping event organizers get the most out of their events, be it commercial events companies, trade show organizers or experiential agencies.
The Big Data startup has been founded by Leonora Valvo, CEO and a serial entrepreneur, Chett Rubenstein, CTO and Tim Cummins, CSA. They have a lot of experience in event management and take that experience to bring better insights. They have no patents (pending) and have not yet entered any awards.
Bringing Big Data to the event business is a very interesting approach. However, they are a very young company and their pricing model is rather expensive. It therefore remains to be seen how many customers they can attract with their service. We therefore give them a 3 bits rating, but will monitor them in the future to see how they progress.
