Lead Performance Marketer – Crypto Digital Asset Management
A leading digital asset management firm is seeking a results-driven Lead Performance Marketer to drive client acquisition and engagement among high-net-worth individuals (HNWIs) interested in the crypto and blockchain space. The firm is revolutionizing wealth management by combining cutting-edge technology with tailored client experiences, and they are looking for a talented marketing professional to join their innovative team.
The Role:
The Performance Marketer will play a critical role in:
- Designing and executing paid media campaigns (Google Ads, Meta, LinkedIn) targeting HNWIs.
- Developing and implementing strategies to attract high-end clients with an interest in digital assets.
- Analyzing campaign performance using tools like Google Analytics and driving data-driven optimizations.
- Creating compelling educational content and resources to enhance client engagement.
- Collaborating with cross-functional teams to build brand visibility and trust in the competitive digital asset space.
Key Qualifications:
- Proven experience in performance marketing, ideally within financial services, luxury brands, or the crypto industry.
- Expertise in PPC, SEO, audience segmentation, and conversion rate optimization.
- A strong analytical mindset with experience in A/B testing and campaign metrics.
- A genuine interest in blockchain, cryptocurrency, and digital assets.
What’s on Offer:
- The opportunity to shape the future of digital wealth management.
- A collaborative, innovative environment.
- Competitive compensation and opportunities for professional growth.
How to Apply:
Please apply now with your latest CV.
