E-retail is without a doubt growing rapidly in the United States as well as on a global level. E-commerce sales in 2013 accounted for 5.8 percent of total sales in the US, according to the US Census Bureau. And worldwide business-to-consumer (B2C) ecommerce sales will increase by 20.1% in 2014 to reach $1.500 trillion.With this tremendous growth in online shopping across the … [Read more...] about What E-Retailers Need to Know About Data Analytics
social media
If Login Data Is Gold, Social Login Data Is Platinum
#ICYMI, cookies are on their way out. As far as tracking our user actions across the Internet, our digital diet has long been restricted by the cookies inability to follow users across platforms, devices and app to browser interactions making the cookie obsolete. Plus, cookies can often cross the line when it comes to user privacy. In the cookies place is login data, which, … [Read more...] about If Login Data Is Gold, Social Login Data Is Platinum
Why Sentiment Analytics Should Be A No-Brainer For Organisations
The number of citizens that are active on a social network continues to grow rapidly. At the moment there are more than 1 billion Facebook users, of which around 850 million are active on a monthly basis. There are more than 100 billion connections and each day gives us 2.7 billion new likes. Twitter has 500 million users and 180 million tweets are sent every day. Approximately … [Read more...] about Why Sentiment Analytics Should Be A No-Brainer For Organisations
Will Big Data Finally Turn CRM Into Something Truly Valuable?
Customer Relationship Management involves a companys interaction with current and future customers. It is a combination of all customer contact moments and it is used to provide a better customer service. CRM has always involved data, but most of it used to be structured data such as contact information, latest contacts, products bought etc. With the Big Data techniques it is … [Read more...] about Will Big Data Finally Turn CRM Into Something Truly Valuable?
The Advantages of Big Social Data For Your Organisation
At the moment there are more than 1 billion Facebook users, of which around 850 million are active on a monthly basis. There are more than 100 billion connections and each day gives us 2.7 billion new likes. Twitter has 500 million users and 180 million tweets are sent every day. Approximately 100 million Twitter users are active on a monthly basis. Linkedin has 200 million … [Read more...] about The Advantages of Big Social Data For Your Organisation
