The marketplace has changed, that much is apparent. Customer expectations have taken a U-turn and put most previous practices to rest. People no longer tolerate being generalized and expect companies to treat them on a personal level. While this is understandable reasoning from an individual's perspective, the game completely changes when looking at this from the other side. … [Read more...] about How Can Predictive Analytics Enhance Customer Base and Experience
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Challenges Faced by ECommerce Businesses in Big Data Collection and Management
E-commerce is an important domain for big data mining due to its massive amount of click-stream and transactional data. Organizations collect this massive data, clean and transform it, and then analyze it to unveil business growing trends. In this article we will discuss big data mining related challenges in three sections: data collection, data cleansing, and data … [Read more...] about Challenges Faced by ECommerce Businesses in Big Data Collection and Management
3 Processes the Cloud Lets Ecommerce Businesses Automate
One of the biggest advantages to being an ecommerce company is that you can focus on the core essentials without worrying about all of the superfluous details that other businesses often get caught up in. But unless you learn how to automate these processes, you don't stand a chance of being successful. The 3 Processes You Should be Automating As marketer Neil Miller explains, … [Read more...] about 3 Processes the Cloud Lets Ecommerce Businesses Automate
5 Ways Big data Analytics Can Help Your eCommerce Business
The words Big data' are thrown around a lot these days, but there is no definition that is universally accepted. The best definition of Big data comes from analyst Doug Laney, who said in 2001 that Big data is defined by The 3Vs' “ including velocity, variety and volume. This means that Big data is a large amount of content that is varied and being produced quickly. Here are … [Read more...] about 5 Ways Big data Analytics Can Help Your eCommerce Business
Computer Vision: Picturing The Future Of Retail
Its no big secret that we live in a consumer-driven society. The buyer is king and retailers have to keep up with current trends through investing time and money in data-informed insights to shape their core business strategies. Big Data will always play a part in influencing how retailers operate and market their products and brands. Advancing deep learning algorithms are … [Read more...] about Computer Vision: Picturing The Future Of Retail