Invalid, incomplete, duplicate, untargeted, unstandardized, and non-compliant data leads to inefficiencies and faltered revenues. Ensuring data quality and database integrity is similar to working out and eating healthy. Every organization knows how important it is, but they hardly do anything as often they should. The symptoms of data quality neglect show long after most of … [Read more...] about What are the steps Should be Included in a Data Cleansing Process?
data cleansing
How dirty data affects your business and how to cleanse it
Clean data is the backbone of modern-day businesses. B2B and B2C companies rely heavily on their customer contact data to ensure that the marketing message reaches the target audience at the right time. It helps them achieve an edge in their respective markets. However, a lot of organizations fail to comprehend that their customer data can decay rapidly and result in massive … [Read more...] about How dirty data affects your business and how to cleanse it
Disparate, Dirty, Duplicated Data – Understanding the 3Ds of Bad Data.
In a world fascinated with the limitless opportunities of AI, ML, and predictive analysis, data quality has become a significant challenge. Businesses are on the edge “ they need accurate data to create customized experiences, but data quality is an ongoing problem. Enterprises must deal with two debilitating aspects of data quality “ the obvious one which is dirty data … [Read more...] about Disparate, Dirty, Duplicated Data – Understanding the 3Ds of Bad Data.
Why You Should Prioritize Data Transformation Above Other Digital Transformation Initiatives
Chance are you're aiming to invest in a BI and analytics program to capitalize on the big data your company has been acquiring over the years. But before you spend millions on opting for expensive BI programs, take a step back and ask yourself three questions: Do I have data I can trust? Do I understand my data? Do I have a data transformation & data quality … [Read more...] about Why You Should Prioritize Data Transformation Above Other Digital Transformation Initiatives
How Data Cleansing Helps Your Business
Excess of everything is harmful, and it stands true for data as well. While organizations are finding meaningful ways to leverage mountains of data; bad or poor-quality data is creating equal and hindrances. Staying organized or keeping your data healthy and running is critical to business. Duplicate, outdated, inaccurate, incomplete or inconsistent data can have grave impact … [Read more...] about How Data Cleansing Helps Your Business