Data quality is the foundation of many critical business decisions, processes, and functions. For instance, customer experience, analytics, campaign management, reporting, etc., are only possible with good quality data. Keeping a check on the quality of data is, therefore, an important function for organizations regardless of their sizes. This article highlights 6 significant … [Read more...] about Importance of Data Cleansing: 6 Reasons Why the Quality of Data Matters
data cleansing
How To Merge Purge Large Databases
An average enterprise uses 464 custom applications to digitize its business processes. But when it comes to generating useful insights, the data residing at disparate sources must be combined and merged together. Depending on the number of sources involved and the structure of data stored in these databases, this can be quite a complex task. For this reason, it is imperative … [Read more...] about How To Merge Purge Large Databases
Finding and removing duplicates through software tools
In Datafold's recent survey on The State of Data Quality in 2021, most respondents said that they do not use any tool or software to clean data, and manually perform data quality verification and fixes. Nowadays, process optimization and operational efficiency are impossible without technology. A team that relies on manual effort to execute complicated tasks, such as bulk data … [Read more...] about Finding and removing duplicates through software tools
Avoiding Pitfalls In Your Data Integrity Journey
Data is the language of business. Indeed, for many observers, data is a new type of business, that is commodity, tool, product and so much more. The volume and importance of data grows exponentially with each passing day. Businesses increasingly rely on data to drive their decision-making. McKinsey estimates that data-driven businesses outperform rivals by 2300% in customer … [Read more...] about Avoiding Pitfalls In Your Data Integrity Journey
How to Stop Ignoring Data Cleansing & Take Control of Your Data Quality
Fun fact data cleansing is often ignored. Executives and decision-makers arent aware of data quality problems while mid-level managers and juniors find it irksome to tackle. Research by the Alation State of Data Culture Report, states: Two-thirds of C-level executives at least sometimes ignore data and make decisions based on intuition. No one wants to deal with the tiring task … [Read more...] about How to Stop Ignoring Data Cleansing & Take Control of Your Data Quality