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consumer data

How to perform Web Scraping using Selenium and Python

Lori Gillen /
December 15, 2022

What is Web Scraping and Why is it used? Data is a universal need to solve business and research problems. Questionnaires, surveys, interviews, and forms are all data collection methods; however, they don't quite tap into the biggest data resource available. The Internet is a huge reservoir of data on every plausible subject. Unfortunately, most websites do not allow the option … [Read more...] about How to perform Web Scraping using Selenium and Python

Winning In Consumer Packaged Goods With Data Quality

Muhammad Akheel /
March 29, 2022

The last few years have seen a wide array of challenges before the Consumer Packaged Goods (CPG) Sector. Buyer expectations have changed, there’s been a pandemic and lockdowns that disrupted the supply chain, companies have faced innumerable logistics-related issues, they have been forced to invest heavily in new technologies and so on.  In light of … [Read more...] about Winning In Consumer Packaged Goods With Data Quality

Chief Data Officer Dallas Summit

Luljeta Tatiqaj /
February 23, 2022

For one day only, we'll bring together 60 Data & Analytics Leaders from the largest companies within/near Dallas! This is CDM Media's most sought-after event allowing every attendee the opportunity to build new strong professional connections, catch up with like-minded peers, gain the most current insight from those facing similar challenges, generating ideas and best … [Read more...] about Chief Data Officer Dallas Summit

How is Data Analytics transforming the FMCG industry?

Sachin Sharma /
January 12, 2021

The current landscape for for FMCG industry has been growing at a rapid pace for a long period. Despite the positive growth prospects of the industry, its trends continuously change based on dynamic consumer behavior. Depending on the changing consumer needs and demands, there is a sudden shift in strategic decisions, FMCG companies have to get used to. Presently, Data … [Read more...] about How is Data Analytics transforming the FMCG industry?

How dirty data affects your business and how to cleanse it

Chirag Shivalker /
June 16, 2020

Clean data is the backbone of modern-day businesses. B2B and B2C companies rely heavily on their customer contact data to ensure that the marketing message reaches the target audience at the right time. It helps them achieve an edge in their respective markets. However, a lot of organizations fail to comprehend that their customer data can decay rapidly and result in massive … [Read more...] about How dirty data affects your business and how to cleanse it

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