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How to Prevent Phishing Scams and Attacks by Email

Among the many security threats that exist in the modern digital world, phishing is perhaps the one that needs the most attention “ even more than malware and other malicious software, arguably. The effects of phishing can be devastating, and it’s the kind of attack that can target anyone, from small individuals to major corporations. Nobody is safe, and developing the right mindset for detecting and deflecting phishing attacks is crucial for your survival in the digital sector. What is phishing though? Let’s start by covering the basics.

How Phishing Works

Phishing is a form of social engineering at its base. It involves sending messages that have been carefully crafted to look like they’re coming from another, legitimate source, typically alerting the user that something is wrong. A common example is getting an e-mail from your bank telling you that your account may have been compromised, and asking you to log in so you can confirm your details.

The trick is that clicking the link in the e-mail would take you to a site that doesn’t belong to your bank, but much like the original message itself has been carefully developed to imitate it. As soon as you’ve entered your credentials, the hackers behind the fake site have them in their hands. You’ll often get redirected to the legitimate site afterwards, so you won’t even notice that anything is out of the ordinary.

Common Signs of Phishing

Phishing prevention starts by learning the common signs. Mistakes are one of the most important ones to be on the lookout for. Anything from minor spelling mistakes, to inconsistencies with the design and layout of the e-mail or website, can indicate that you’re dealing with a fake. Phishing attacks will also often try to create a sense of urgency “ for example, in the above scenario with the message from your bank, the e-mail might state that failure to verify your account in 24 hours could result in its permanent termination. Knowing how to prevent phishing greatly relies on spotting these small details.

Most companies will address you by your name when sending e-mails to you, and that’s not out of courtesy “ it’s part of the big picture in preventing phishing. Attackers often won’t know your real name, unless they are targeting you specifically, or the name can be inferred from your e-mail address itself. That’s why most phishing messages will start with Dear Customer , instead of Dear Firstname Lastname . Pay attention to that as well.

Last but not least, pretty much no legitimate service provider is ever going to contact you to ask you for your login details. If you get a message telling you that you need to respond with your username and password to confirm them or anything along those lines, that’s a good sign it’s a scam.

Using Modern Tech to Assist Your Operations

You may know a lot about how to prevent phishing, but that can still only take you so far in today’s world. Hackers are getting craftier every day, and if you get specifically targeted by a phishing attack, it can be even more complicated to prevent it. That’s why e-mail phishing prevention in many companies leverages modern technologies like AI. Machine learning, in particular, can be very useful in this regard, because an advanced system can analyze millions of e-mails, and can be efficiently trained to spot inconsistencies better than humans.

Integrating reliable solutions with a proven track record like PhishProtection into your organization is a good first step towards prevention of phishing, but it’s not all you can do. You have to ensure that everyone is on the same page with regards to the situation. This will become even more important in the future, as various advanced forms of the attack “ like spear phishing “ start to spread.

The Importance of Training on All Levels

And that brings us to another important point. The old saying a chain is as strong as its weakest link is very true when it comes to digital security. You may spend a lot on systems to prevent e-mail phishing, but it won’t matter much if even one of your employees decides to get careless and circumvents the security restrictions in place. This makes it critical to constantly train everyone in your organization on the importance of preventing a phishing e-mail from making its way into the company.

Be harsh if you have to. Don’t just reward those who adhere to the rules, but penalize those who consistently stray. Run regular test drills to see what percentage of your employees are susceptible to attacks, and sign them up for mandatory training sessions when they fail. It will take a while, but it will be more than worth it in the long run.

It Can Happen to Anyone

Don’t fall for the trap of thinking that your company is too unimportant to be attacked by phishers. Or, even worse, that it’s too secure. Phishing can happen to anyone, and it’s still a major problem in the tech industry. Just recently, Cheers Exhibition from Dubai lost more than $50,000 in a phishing attack. Companies like Intel have been ramping up their internal training on the issue as well. Even individual users aren’t safe “ in fact, they can get targeted quite often. A recent attack that was designed to capture the Microsoft login details of random users relied mostly on simple Google redirects to get the job done, and many fell victim to it too.

There’s a reason why so many large companies have been investing a lot into protection against phishing, spoofing protection, and more. Preventing phishing is an ongoing battle and something that you can never afford to ignore. It’s only going to get tougher in the future as well because we aren’t the only ones relying on modern technology “ attackers do too. And as they get craftier in their approaches, it’s going to become more important than ever to know that you’re using the right technology to deal with the problem. Search the market for good anti-phishing solutions, and make sure that everyone in your organization is properly trained to deal with these situations as they arise. Remember, it only takes one to get through your defenses, and everything will be turned upside down for you. It can take a long time to recover from something like this, if it’s even possible at all.

I’m a resource manager in IT consultancy firm. It's been 6 years I'm hiring and resourcing talent in SAP, AI and blockchain industry and gradually developed interest in learning Python, artificial intelligence (AI) and machine learning. 

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