| Company | Serendio |
| Address | 4677 Old Ironsides, Suite 450, Santa Clara, CA 95054, USA |
| Founders | KB Chandrasekhar & Ravi Condamoor |
| Founded | 2009 |
| Funding | Undisclosed |
| Employees | 22 |
| Website | www.Serendio.com |
| Rating | 6 bits |
Serendio is a big data startup that helps organisations transform multi-structured and unstructured data into insights that improve business decision-making. They help organisations create solutions for big data problems and if necessary can deploy a virtual team with big data engineers.
Serendio has developed the big data platform DisKoveror that empowers organisations to collect, store, discover, analyse and visualize seemingly unrelated data and find relationships buried within massive amounts of data. The platform is cloud-based and built on top of Hadoop, No-SQL and SQL technologies. The platform can help organisations understand the sentiment in the market using the patent-pending algorithm. It helps organisations to understand the voice of the customer in social networks, to target ads more specifically, or even find anomalies in datasets to detect fraudulent actions.
The mission of Serendio is to help every company transform itself into a data-driven organisation. In order to achieve this they have gathered a broad range of big data techniques such as machine learning, text mining, sentiment analysis, social media analytics, semantic analysis and predictive science. At the moment they operate in the retail, insurance, media, education and healthcare industry.
In 2010 they released their Customer Experience Analytics (CxA) solution to the market. This tool is built on top of their DisKoveror platform and was released as a SaaS-solution. CxA can aggregate and analyse customer feedback, detailed analysis of the customer’s needs in specific industries as well as topic analysis using their text-mining algorithms.
Serendio is working together with several data providers and technology providers and they have some high-profile customers. They are in the early stage and are angel funded by KB Chandrasekhar for an undisclosed amount. The large amount of techniques they have in-house is promising for their future. Therefore, we give them a 6 bits rating.