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4 Video Analytics Use Cases You Should Know About

Data is at the heart of decision making in any organization. And while data is often available, the sheer volume and frequency can be overwhelming for the respective enterprise to form a complete picture. The challenge lies in translating data into actionable insight.

Analytics harnesses the power of big data and enables enterprises to make better decisions, create innovative products, understand pain points and optimization, and gain advantages in today’s markets. One such method of sourcing data is via video analytics.

What Is Video Analytics?

Video analytics applications use computer vision algorithms to analyze and manage large volumes of video. These applications automatically generate descriptions of what is actually happening in the video. Video descriptions can then be used to identify people, cars and other objects in the video stream, as well as their appearance and movements. This information can help organizations to decide on actions like notifying the security staff on a breach.

Video Analytics Use Cases

The traditional use of video surveillance was restricted for security purposes. But times have changed and now, video analytics has more widespread uses. Compressed video streams are being analyzed in real-time to find patterns, anomalies, motion detection, behavior, events and much more. This information can benefit organizations in many ways like increased sales, time savings, reduction in losses, and better productivity.

1. Security and Surveillance

The main purpose of surveillance is to monitor the behaviors, activities, and other information in order to protect or manage people. Video analytics is useful not only for surveillance purposes but for security as well. Unauthorized access and abnormal behaviors can be monitored using such a system. 

Some key use cases of video-based security and surveillance are:

2. Transport Monitoring System

Video analytics can be used to monitor public transport services like bus services, train services, and cab services. This kind of data can give valuable information regarding peak hours, traffic congestion, routes and more.  

3. Healthcare

Healthcare is another industry undergoing digital transformation, both in the way patients are diagnosed and monitored in hospitals and other medical environments.

4. Retail

Video analytics help retailers enhance the customer shopping experience by reducing customer service time, ensuring ease of shopping, avoiding overcrowding and providing the best prices and buying options.

Conclusion

By leveraging video and big data analytics can take surveillance to a whole new level, reducing time, money, and human effort, in turn, this makes industries more secure, reliable, and consistent.

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