This course equips you with a practical understanding and a framework to guide the execution of … Introduction to Data AnalyticsRead more
Topic: Marketing
Statistics for Marketing
This course takes a deep dive into the statistical foundation upon which Marketing Analytics is built. … Statistics for MarketingRead more
Qualitative Research
In this course, the second in the Market Research Specialization, you will go in-depth with qualitative … Qualitative ResearchRead more
Market Research and Consumer Behavior
Your marketing quest begins here! The first course in this specialization lays the neccessary groundwork for … Market Research and Consumer BehaviorRead more
The fundamentals of hotel distribution
In today’s hotel sector an increasingly complex network of traditional and web based channels have to … The fundamentals of hotel distributionRead more