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Caesars Entertainment Trusts Big Data More Than Gambling

Dr Mark van Rijmenam /
March 29, 2013

Caesars Entertainment, known from the numerous luxurious hotels and casinos in among others Las Vegas, has become a data-driven organisation where data drives decision-making. Due to the collection of massive amounts of data, Caesars is able to cultivate customer loyalty and surprise guests with free gifts after, for example, a bad day at the casino. Their data-driven strategy … [Read more...] about Caesars Entertainment Trusts Big Data More Than Gambling

Big Data Startup Treparel Is a Big Data Text Analytics Provider

Dr Mark van Rijmenam /
February 26, 2013

  Company Treparel Address Delftechpark 26, 2628XH Delft, The Netherlands Founders Dr. Anton Heijs Founded 2006 Funding 1 million Employees 10 Website www.Treparel.com Rating 6 bits Treparel is a big data text analytics and visualization software provider. They have developed the KMX platform (Knowing, Mapping and Exploration) that analyses and visualizes … [Read more...] about Big Data Startup Treparel Is a Big Data Text Analytics Provider

Trucking Company US Xpress Drives Efficiency With Big Data

Dr Mark van Rijmenam /
February 12, 2013

How do you make a snapshot of a large trucking company to understand what is going on in the organisation? By combining 900 different data elements from 10.000s trucking systems such as sensors for petrol usages, tyres, brakes, engine operations, geo-spatial data and driver comments across a fleet of 8.000 tractors and 22.000 trailers into one Hadoop Database and analyse it in … [Read more...] about Trucking Company US Xpress Drives Efficiency With Big Data

Rolls Royce Shifts In Higher Gear With Big Data

Dr Mark van Rijmenam /
February 6, 2013

Rolls Royce, the engine manufacturer and not the car manufacture, takes big data to a higher gear with their Rolls-Royce Engine Health Monitoring Unit. All engines of Rolls Royce, be it for aircrafts, helicopters or ships, are equipped with sensors that collect data from different components, systems or sub-systems within the engines. This information is analysed by algorithms … [Read more...] about Rolls Royce Shifts In Higher Gear With Big Data

TomTom Takes Big Data To the Extreme

Dr Mark van Rijmenam /
January 30, 2013

TomTom is a Dutch manufacturer of automotive navigation systems that was founded in 1991. Apart from stand-alone units for cars they develop also mobile navigation apps as well as business solutions. On June 11, 2012, at a product launch of iOS 6 it was announced that TomTom would be the main mapping provider for Apples new Maps App. Their revenue in 2011 was over $ 1.2 billion … [Read more...] about TomTom Takes Big Data To the Extreme

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