How to truly incorporate Big Data at the heart of your company and to move from a product-centric organisation to an information-centric organisation, where decisions are based on hard data and extensive analyses. Where do you start, how do you convince your CEO and which questions do you need to ask? An IBM study revealed that at the moment 71% of the organisations are not … [Read more...] about How To Become An Information-Centric Organisation
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TomTom Takes Big Data To the Extreme
TomTom is a Dutch manufacturer of automotive navigation systems that was founded in 1991. Apart from stand-alone units for cars they develop also mobile navigation apps as well as business solutions. On June 11, 2012, at a product launch of iOS 6 it was announced that TomTom would be the main mapping provider for Apples new Maps App. Their revenue in 2011 was over $ 1.2 billion … [Read more...] about TomTom Takes Big Data To the Extreme
What is The Effect Of Big Data On Your Privacy?
With every new disruptive technology comes new issues and with Big Data comes privacy issues. As more and more data is collected, stored and analysed by companies, organisations, consumers and governments it is important to have specific Big Data privacy regulations organised; Big Data brings big responsibility. More and more consumers and organisations are getting aware of Big … [Read more...] about What is The Effect Of Big Data On Your Privacy?
How to Define Big Data On Your Balance Sheet
In the old days IT was about saving money, while Big Data is about making money. If Big Data is about making money, it is about creating value and value should be placed on the balance sheet as an asset. A recent study by SAS showed that around 20% of the large UK companies are already assigning financial value to their data on the balance sheet of the company, so more … [Read more...] about How to Define Big Data On Your Balance Sheet
Does Big Data mean Big ROI For Your Organisation?
Big data, like every new technology, needs to be sold to the management in order to be implemented and, like every other technology, needs to show what the return of the investment will be. Many organisations believe that a Big Data strategy requires a big investment with unknown results. Although McKinsey stated that companies using Big Data can increase their operating margin … [Read more...] about Does Big Data mean Big ROI For Your Organisation?
