Synthetic data, as the name suggests, isn't real. Instead, it is artificially generated. When first hearing the term "synthetic data," it is easy to dismiss it as an unserious concept that couldn't be useful in practice. However, synthetically generated data doesn't mean randomly generated data. On the contrary, synthetic data is carefully engineered to mimic the real data it … [Read more...] about Why Synthetic Data is a Next Big Thing
strategy
The Need for Longtermism to Ensure a Thriving Digital Future
The value of longtermism was brought home to me when I was travelling recently. I was speaking to a group of entrepreneurs and investors who were interested in using technology to build the future. One of them asked me how I thought organisations should think about longtermism. I replied that I thought it was important to focus on three things: future generations, … [Read more...] about The Need for Longtermism to Ensure a Thriving Digital Future
The Link Between Analytics Maturity and Social Media Influencers
What could corporations' analytics maturity and social media influencers have in common? More than you might think! I was emcee for the International Institute for Analytics Symposium in October and one of the panel discussions made the connection between these seemingly unrelated topics come together in my mind. This blog post will outline the link between social media … [Read more...] about The Link Between Analytics Maturity and Social Media Influencers
How Data Products Change the Game
Data products are all the rage these days. At times, there are trends that are more hype than reality. The trend toward data products is not one of them. This blog will discuss what data products are, why they are suddenly so ubiquitous, and how they might change the game for your business - both as a supplier and a purchaser of data products. The Name "Data Products" Isn't … [Read more...] about How Data Products Change the Game
Recruiting with a Mission-Driven Focus
With the difficulty in recruiting today, especially within the analytics and data science space, you need every advantage that you can get. As a result, focusing candidates on a mission-driven opportunity rather than on a task-focused job is an effective recruiting strategy. I'll explain here what a mission-driven focus means in a recruiting context and why it is more important … [Read more...] about Recruiting with a Mission-Driven Focus