The marketing world moves at the speed of light, with trends, technology, and tactics constantly evolving and shifting. 2022 was a year of many changes - economic uncertainty, wars, and pandemics affecting consumer behaviour, while 2023 appears to follow a similar trend. As a result, consumers have become more reliant on digital platforms and are now looking for high-quality … [Read more...] about Decoding the global CMOs’ mind: A peek into their Twitter activity
strategy
Open Data: Unleashing Opportunities and Challenges
The below is a summary of my article on Open Data as published on TheDigitalSpeaker.com Open data, a concept rapidly gaining importance in our increasingly data-driven world, refers to freely accessible and usable data by anyone without restrictions, be it copyrights, patents, or other control mechanisms. This data can come from a variety of sources, including governments, … [Read more...] about Open Data: Unleashing Opportunities and Challenges
Exploring the Potential of Open Data for a Future Driven by Information
This below is a summary of the original article on Open Data.Open data, the concept of making data freely accessible and usable by anyone without restrictions, is being increasingly recognized as a pivotal element in our data-driven society. The shift of control over data from individuals to corporations and governments has raised privacy concerns, giving rise to the importance … [Read more...] about Exploring the Potential of Open Data for a Future Driven by Information
ClimateTech: Empowering Your Business to Achieve Net Zero Goals
The below is a summary of the article that originally appeared on The Digital Speaker discussing ClimateTech. As climate awareness grows, businesses have a unique opportunity to take action and contribute to a sustainable future. ClimateTech, an emerging field focused on combating climate change, offers the potential to pave the way toward net zero emissions. By optimizing … [Read more...] about ClimateTech: Empowering Your Business to Achieve Net Zero Goals
How to Succeed with Digital Transformation
This is a summary of an article on Digital Transformation that appeared first on TheDigitalSpeaker.com Digital transformation is the integration of digital technology into all areas of a business, changing the way it operates and delivers value to customers. Although digital transformation is driven by the fast-changing nature of customer expectations, it is not just about … [Read more...] about How to Succeed with Digital Transformation